TRAINEESHIP - ASSISTANT PRODUCT MANAGER (F/M) - 6 MONTHS - HERTA - JANUARY 2027

Job description

Your missions:
Brand management & Analysis
- Contribute to market analysis: category trends, competition, consumer insights
- Monitor brand performance (Nielsen, internal data, KPIs) and identify growth opportunities
- Deliver ad hoc business cases and recommendations to support decision-making

Media & Communication
- Support the execution of social media plans (Meta, influence) & the follow-up of the website
- Manage the insertion of promotional content in customer folders and retailer communication materials
- Coordinate with creative and communication agencies (briefing, follow-up, evaluation)

Activation, in-store & field execution (BTL)
- Contribute to sales support tools (POS materials, one-pagers, promo materials)
- Contribute to activation projects with internal teams and external partners
- Contribute to the development of customer presentations and promo books

Packaging & Artwork Management
- Manage and support packaging development and update projects through Keendoo.
- Coordinate artwork validation processes with agencies and internal stakeholders
- Ensure packaging updates are delivered according to planning and regulatory requirements>

Desired profile

This role is for you if...
- You are operationally strong in bringing projects to a good end
- Administrative tasks don't scare you
- You are open to working with data to analyse the market (knowledge of Nielsen is a plus)
- You are autonomous and solution-oriented
- You're a creative person able to brief agencies and deliver projects (knowledge of Canva or Photoshop is a plus)
- You're a digital all-rounder
- You are currently studying for a Master's degree (MS/MSc/Bac+4/5)
- You are available from January (2027) for 6 months
- You have a strong level of English

About HERTA

Avec 1 million de produits vendus par jour, Herta est une entreprise très dynamique. Les produits Herta, présents dans 90% des foyers français, jouissent d'un excellent capital de marque.