Product Manager

Job description

Nombre del sítio: Finance Center Building
Fecha de publicación: May 22 2023

Is there any greater challenge than getting ahead of disease together? If you are an experienced Marketing Professional who is excited to be part of an innovative, dynamic and growing organization and is interested to make millions of lives better? this is the role for you.

GSK’s Philippines Vaccines team is looking for a Product Manager to drive a new launch, build & implement innovative marketing plans to meet brand’s objectives and achieve successful entry in the area of Pediatric Immunization. Reporting into the Vaccines Business Unit Director, you will have over-arching responsibility for creating strong marketing strategies and campaigns for the successful launch of a new vaccine into the Philippine market.

As a product manager, you will lead the commercialization of a new vaccines asset on a national level by developing and implementing the marketing strategy and operational marketing mix and tactics. The collaboration between Sales, Marketing, Medical & Access roles is the backbone for the success and the winning spirit in the vaccines team.

Your Responsibilities:

· 
LEADERSHIP: Advocate for and lead the new vaccines asset amongst home-office and field colleagues, as well as external customers. Lead the cross-functional Brand Team by providing vision, clarity for brand success, and by embedding a winning mindset for the new vaccine within the organization.

· 
INSIGHTS & EXPERT MARKET KNOWLEDGE: Continuously seek to understand and embed customer and market insights into all brand activities by synthesizing qualitative feedback from various sources (field visits, market research reports, customer visits, FLSL feedback, etc) with quantitative feedback available through various data sources and reports. Be the product, competitor, and market expert for the new asset market. 

· 
BRAND PLANNING: Develop and implement annual strategic and operational brand plans through cross-functional collaboration and aligned with customer and market insights. Identify opportunities for business growth and competitive advantage.

· 
OPERATIONS: Deliver promotional campaigns and all marketing materials within operational excellence and in alignment between the local operation and international guidelines, the ethical code and internal ground rules of GSK.

· 
FIELD ENGAGEMENT: Liaise very closely with sales team to receive market and customer feedback, embed campaigns, and to provide brand vision and leadership. Ensure full understanding of the rationale and insights that underpin campaigns, messages, and marketing actions, and how field input was used in material development.

· 
DRIVE PERFORMANCE: Drive Brand Performance through the cross-functional team with comm. cells, performance dashboards and any necessary course corrections, to maximize brand potential.

· 
FORECASTING: Manage product supply chain through the Core Commercial Cycle, adjusting as required based on market intelligence and with local insights to forecast accurate production targets

· 
EXTERNAL ENGAGEMENTS: At regular intervals, you will visit stakeholders to gather customer insights and seek the feedback on marketing inputs and campaigns from External Experts, HCPs, Members of Medical associations & Pharmacists. You will also be part of HCP Meetings, Webinars, etc. to align with the execution plan. You will keep a tab on market needs and the environment shaping, you will also attend key National congresses.

· 
From managing the internal stakeholders, you will be part of Sales Review meeting on need basis and travel for Sales Convention meetings, Sales Business Planning & on need basis attend Monthly Reviews.

Why you?

Basic Qualifications:

We are looking for professionals with these required skills to achieve our goals:

· 
University degree in Marketing, Communications, Economics, Pharmacy or other specialty relevant to the role

· 
Strong communication and engagement skills

· 
Experience with brand planning processes and translating strategy into execution

· 
Experience using multiple channels of marketing mix & evidence of successful implementations through digital channels

· 
Ability to lead cross-functional matrix working

· 
Ability to engage with opinion leaders, embrace and respond to change

· 
Able to clearly communicate to management, peers and customers on an individual level and in formal presentations

· 
Learning agility

· 
Ability to navigate through ambiguity

· 
Flexible thinking and ability to continuously innovate

· 
Fluent English

Preferred Qualifications:

If you have the following characteristics, it would be a plus:

· 
Experience in vaccines

· 
Experience in launching products to HCPs and consumers

· 
Prior pharmaceutical sales experience

Why GSK?

GSK’s portfolio spans three product areas: vaccines, specialty and general medicines and our focus is to deliver better and faster for patients globally. Our unrivalled vaccine portfolio targets infectious diseases at every stage of life, helping to reduce the burden of disease for hundreds of millions of people. GSK has exceptional capabilities in vaccine science and technologies, including adjuvant/protein and mRNA. In specialty medicines, we are at the forefront of HIV prevention and treatment, and we are building our presence in key therapeutic areas such as oncology and immuno-inflammation. General medicines include our inhaled medicines for asthma and COPD, antibiotics and medicines for skin diseases.

By 2031, we aim to deliver £31 to £33 billion in annual sales – a step-change in performance and growth which will significantly increase the positive impact we can have on the health of billions of patients around the world. And we’re confident in our future. We now have a pipeline of 69 vaccines and specialty medicines, many with the potential to be first-or best-in-class.

Nuestro objetivo es ser una de las empresas de atención médica más innovadoras, de mejor desempeño y más confiables del mundo. Creemos que todos aportamos algo único a GSK y cuando combinamos nuestros conocimientos, experiencias y estilos, el impacto es increíble. Únase a nuestra aventura en GSK donde se inspirará para hacer el mejor trabajo para nuestros pacientes y clientes. Un lugar donde puede ser usted mismo, sentirse bien y seguir creciendo.

  

Aviso importante a las empresas o agencias de empleo

GSK no acepta recomendaciones de empresas de empleo o agencias de empleo con respecto a las vacantes publicadas en este sitio. Todas las empresas o agencias de empleo están obligadas a ponerse en contacto con el Departamento de Contrataciones Comerciales y Generales o el Departamento de Recursos Humanos de GSK para obtener autorización previa por escrito antes de recomendar a cualquier candidato a GSK. La obtención de autorización previa por escrito es una condición precedente a cualquier acuerdo (verbal o escrito) entre la empresa o agencia de empleo y GSK. En ausencia de dicha autorización por escrito, se considerará que las acciones que emprenda la empresa o agencia de empleo se han realizado sin el consentimiento o el acuerdo contractual de GSK. Por lo tanto, GSK no será responsable de ninguna tarifa derivada de tales acciones o cualquier tarifa que surja de cualquier recomendación por parte de las empresas o agencias de empleo con respecto a las vacantes publicadas en este sitio.