Intern - Fragrance & Beauty Products Marketing (6 months)
Internship HONG KONG (SAR)
Job description
Who are we looking for?
· You are enthusiastic and open to explore and grow with luxury retail industry
· You are passionate in fragrances and beauty products
· You have strong interest in Marketing, communication and coordination of events
· You are very strong in MS office and Chinese word processing
· You are self-motivated, well organized and agile
· You are ready to bring a fresh perspective/ input on local marketing initiatives
· You are tech savvy and enjoy using social media and platforms to promote ideas
· You are ready to go to boutiques to interact with young customers to learn more on their shopping behaviour
· You should be a full time student or a graduate with less than 1 year work experience (including other internship experience)
· You are proficient in verbal and written English & Cantonese
What you are expected to do?
· You will share the insight & learning about millennial behaviour in retail market from boutique attachment program
· You will assist in proposing millennial-focus action plan with in-depth study and analysis of CRM data so as to inject new ideas for marketing strategic planning
· You will be exploring opportunities to collaborate with University in order to drive engagement & recruitment in young target segment. Organize workshop / event for young customers to build fragrance culture in local market
· You will have to have boutique attachment to understand the retail operation and alignment process for marketing activities
· You will assist to build marketing strategy through key fragrance campaign
· You will assist in developing business strategy through 360 new launch planning from forecasting, VM set up & communication strategy