Offers “Chanel Fr”

Expires soon Chanel Fr

Fashion CRM Analyst

  • London, UNITED KINGDOM
  • Marketing

Job description



FASHION CRM ANALYST

(1 Year Contract)

The Fashion CRM Analyst will support the Fashion Marketing & CRM team Department with the analysis, targeting & timely implementation of various marketing & CRM activities. 

Main Responsibilities:

·  Support boutiques with their CRM action plans and assist with embedding CRM culture throughout the business
·  Provide actionable CRM insight to business stakeholders to support key business decisions
·  Advance the client analytics portfolio and reporting tools

CRM/Client Intelligence

·  Ensure efficient & optimal database maintenance, duplication & data capture process
·  Support boutiques by producing weekly & monthly clienteling reports and provide insights to support CRM activities
·  Report on Ecommerce sales performance and identify online targeting opportunities
·  Produce ad-hoc operational & strategic analysis for specific requirements & challenges
·  Liaise with the boutiques to track progress of boutique CRM action plans and client follow up

Digital & Direct Marketing

·  Help implement offline & online customer engagement strategies & action plans
·  Recommend targeting, preparation, monitoring and analysis of all digital and direct marketing initiatives
·  Liaise with Global Marketing teams and 3rd party vendors for all digital and direct marketing action plans

Services, Events & Analytics to Support the Department

·  Help with logistics, guestlist management, communication, coordination & ROI of events
·  Assist on adhoc analysis activities for Customer Care Centre and GRACE Project

You will have:

·  A minimum 3 year’s analytical experience ideally within Marketing/CRM
·  Excellent spoken, written English and numeracy skills
·  Intermediate/advanced skills in Word, Excel and PowerPoint
·  Experience using Google Analytics, Business Intelligence and other analytical software would be an advantage

Furthermore, the successful candidate will be able to demonstrate a good understanding and passion for the luxury fashion industry alongside an analytical mind-set.

Personal Skills required

·  Efficient coordination & ability to engage & collaborate with relevant departments
·  Ability to work well within a team as well as independently
·  Ability to manage workload by priority/deadline across several projects
·  Ability to liaise effectively and appropriately at all levels
·  Flexibility and self-motivation
·  Strong attention to detail
·  Appropriate standard of grooming and able to maintain an organised working environment

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