Vype Brand Internship

Job description

Country: United Kingdom

Location: London 

Function: Marketing & Sales 

Level: Internship 

Job Type: Fixed Term 

 

Overview 

 

As a global company in a fast-paced industry, we’re undergoing some of the most exciting changes in our history. We’re stepping up by offering our consumers new choices and advanced technologies. We’re continuously expanding our product portfolio and exploring new avenues. This is the perfect opportunity to come and help shape our journey – to tackle problems and shape the answers. The chance to take control in a challenging environment and do something that you are passionate about. Diversity is our strength, so we want you to bring your strength and lead the transformation. This is an exciting time for us. And it could be an exciting time for you too!

Job purpose 

As an Intern you will be at the forefront of supporting the International Brand Group to deliver Vype’s strategic vision and growth agenda at a global level. 

Principal Accountabilities – you will be: 

 

·  Working with the marketing teams in brand roll out and implementation of brand guidelines 
·  Supporting the Brand Manager in performance analysis and internal presentations 
·  Liaising between external and internal suppliers or agencies to ensure that the projects are delivered in time and in line with expectations by generating directions and communicating feedback 
·  Gathering and reviewing competitor insights and market landscapes 
·  Participating in internal engagements and events to promote our categories and brands
·  Involved in supporting the end to end development of New Product Innovation platforms, working alongside cross-functional teams as Finance, Legal or R&D 
·  Supporting the Brand Manager with reporting and analysis of brand performance 
·  Working closely with the brand teams and markets in creating product launches plans 
·  Developing a rich understanding of key Vype markets, consumer wants, marketing segmentation and key competitive activity (creative, product, pricing, packaging, and programs)

 

Knowledge, Skills & Experience Required:

 

·  University Degree, preferably with a focus on Business, Marketing or Economics 
·  Strong analytical skills and attention to detail
·  Self-starter, with great initiative and an inquisitive attitude 
·  Ability to manage time and tasks efficiently in order to thrive in a fast-paced environment
·  Previous working experience within Marketing or Branding would be a plus 

 

 

 

British American Tobacco is one of the world’s leading multinational companies, with brands sold in over 200 markets, made in 44 factories in 42 countries.

We are proud that we are consistently among the top 5 companies on the London Stock Exchange.

Our portfolio includes our world-famous Global Drive Brands – Dunhill, Kent, Lucky Strike, Pall Mall and Rothmans – along with many other leading international brands, such as Vogue, Peter Stuyvesant and State Express 555.

Alongside our traditional tobacco business, we are also developing products that offer consumers potentially less risky alternatives to regular cigarettes. Our Next Generation Products are already leading the way in the Industry of vapour and tobacco heating devices. We continue to develop a solid portfolio of consumer solutions which already include well known global brands like Vype, glo and Voke.