Marketing Insights Lead (12 months FTC)

Job description

Vacancy Specification

ALDI is growing fast in the UK, but we’re also proud to be rapidly expanding across the globe, from Austria to Australia.  To accelerate this growth, we’re looking for dynamic and energetic marketing professionals to join our International Marketing team.


Acting as a Centre of Excellence to support all ALDI countries, the International Marketing team is on a mission to lead the development of a world class marketing, media and advertising operation within the ever-changing grocery sector.


We are looking for an expert in Marketing Insights to join the team and help us understand how customers see our brand across each of our ALDI South countries.  This is an exciting opportunity to develop our brand tracking and knowledge internationally, working closely with our country marketing teams and other international stakeholders.  This is a chance for you to have a global impact within the business, working in a fast-paced environment and seeing your projects and initiatives come to life in our markets.


This is an exciting opportunity for an experienced Marketing Insights expert to join our team. You will play a key role in the department, globalising our insights and brand tracking programmes and developing and implementing ways to improve our brand measurement and perception across all our countries.  This is a chance for you to have a global impact within the business, working in a fast-paced environment and seeing your projects and initiatives come to life in our markets.


We have amazing opportunities for passionate media professionals. If you would like to join our dynamic team, apply to join #TeamAldi today!


Your new role:

·  This role will be responsible for assessing and improving ALDI’s brand tracking data and giving it some global consistency
·  The leading functional specialist in marketing insights internationally, this job will identify and implement ways to improve our knowledge about our customers, brand perception and campaign effectiveness across all countries
·  Working with all 10 diverse ALDI markets to help improve customer knowledge and insights and helping to identify the right solutions for each country according to its market maturity and budget
·  Developing and implementing marketing insights best practice and sharing learnings across all markets.
·  Working with the countries to identify opportunities for marketing research or testing and assessing the most appropriate methodologies in each case
·  Managing and running new partner projects, working with multiple teams
·  Scoping and leading marketing insights projects and identifying appropriate partners to work with

About you:

·  Experience of working within a marketing insights role
·  Brand tracking experience, working with Marketing Insights at agency or brand side and consumer marketing experience.
·  Experience working in a client side or agency role
·  Experience in a Global role or of working with multiple markets, such as the UK, US, Germany, Austria and Italy
·  A fantastic eye for detail, strong analytical skills and a natural problem solver
·  Good at assessing marketing techniques and methodologies
·  Proactive, inquisitive and personable nature
·  Educated to a degree level or equivalent
·  Ability to communicate to high level stakeholders and package up complex information in an understandable way
·  Understanding of marketing principles, including advertising, promotion, pricing, sales data, media planning and buying

 


What you'll get in return:

·  Starting salary £61,065 from rising to £79,210
·  Monday to Friday 8am to 4pm, with the opportunity of 3 days a week remote working
·  5 weeks’ annual leave plus Bank Holidays
·  In-Office flexi time
·  Full training provided
·  Pension Scheme
·  Private employee medical insurance after 6 months
·  Company sick pay scheme
·  Company maternity, paternity and adoption leave
·  Long service rewards
·  Access to MyBenefits, where you can find a wide range of benefits, including our bike to work scheme, shopping and cinema discounts, health cash plan, a FREE will, travel and discounted gym memberships, as well as a host of benefits to support your financial and wellbeing needs
·  Access to a free, 24/7, confidential virtual GP service for all Aldi Colleagues and their children (under the age of 16)

You’ll need to live within 90 minutes of your main working location


Aldi is an equal opportunities employer. We’re committed to maintaining a diverse and inclusive workforce and are dedicated to promoting a culture of inclusion, providing an environment in which collaboration, respect and fairness are essential. We value diversity and are dedicated to treating all of our colleagues and prospective colleagues fairly and with respect.

If you're looking for a career that gives you more, apply today!