Marketing Executive

Job description

Company Description

Join  us at Accor,  where  life pulses  with  passion! ​

As a pioneer in the art of responsible hospitality, the Accor Group gathers more than 45 brands, 5,600 hotels, 10,000 restaurants, and lifestyle destinations in 110 countries. While each brand has its own personality, where you will be able to truly find yourself, they all share a common ambition: to keep innovating and challenging the status-quo.​

By joining us, you will become a Heartist®, because hospitality is, first and foremost, a work of heart.​

You will join a caring environment and a team where you can be all you are. You will be in a supportive place to grow, to fulfil yourself, to discover other professions and to pursue career opportunities, in your hotel or in other hospitality environments, in your country or anywhere in the world!​

You will enjoy exclusive benefits, specific to the sector and beyond, as well as strong recognition for your daily commitment.​

Everything you will do with us, regardless of your profession, will offer a deep sense of meaning, to create lasting, memorable and impactful experiences for your customers, for your colleagues and for the planet.

Hospitality   is  a  work  of  heart , ​
Join  us and  become  a  Heartist ®.

Job Description

- Design and execute both online and offline marketing strategies to increase visibility, brand reach and achieve the objectives and KPIs set at the business level.

- Coordinate and review the digital marketing strategy as well as the management of content in social media of the assigned hotel following the brand standards as well as the principles and line of communication established in the company and based on the strategy set in the annual social media plan

- Coordinate and manage the relationship with agencies and third parties, such as, among others, advertising, design, event management, digital marketing agencies, ensuring the correct implementation based on the established marketing strategy and plans.

- Control the creation and design of all media and branding materials, both printed and digital, ensuring that they are produced following the standards and

- Control marketing budget spend: management of purchase orders, invoices, supplier budgets, and production orders.

- Management of databases and launch of newsletters and promotional and brand communication actions.

- Work in perfect communication with colleagues, superiors and subordinates, ensuring effective, truthful and fluid communication in all directions.

- Implementation of branding and performance campaigns as well as activation of inbound and outbound marketing actions.

- Coordinate the creation and design of social media content in various formats and supports.

- Supervise the corporate image policy and brand standards applied to the external and internal content of all communication platforms and media of each hotel and brand. At the same time, coordinate the production of photographic and video reports following the corresponding brand standards and manuals.

 

Qualifications

·  University degree in Marketing, Business Administration, Advertising and Public Relations or similar
·  Excellent communication and teamwork skills.
·  Proven experience in the area of Communication and Marketing, preferably in the hotel industry.
·  Analytical skills to evaluate campaign performance and adjust strategies as needed.
·  Demonstrable ability to multitask and meet deadlines
·  Good ability to organize and prioritize tasks
·  Professional knowledge of MS Office.
·  Problem-solving mindset
·  Proactive attitude with the ability to manage varied tasks and projects simultaneously and with different execution deadlines