Marketing and Communications Manager

Job description

Company Description

This position is responsible for the management of the Marcom team in the key areas of media coverage, collateral and publications, special events/promotions, community relations and advertising.

Job Description

·  Maintain good working relationships with local and international media
·  Maintain current media lists: local and international travel, leisure, lifestyle, entertainment, business and food editors
·  Execute media placements for hotel through news releases and personal contacts
·  Develop business and leisure travel promotions; release to press and/or target audience
·  Explore valuable media trades where appropriate
·  Serve as hotel spokesperson, when appointed by General Manager, to make all official statements for hotel to media, especially during crisis situations
·  Maintain photo/electronic library of hotel Executive Committee and all other aspects of hotel
·  Maintain and update hotel’s website
·  Submit stories/photos to media regularly. Monitor news coverage and circulate internally
·  Maintain updated hotel press kit to include news releases, Executive Committee biographies & photos
·  Establish PR & Communications programs that will benefit and support sales and F&B strategies and initiatives
·  Assist Director of Sales and Marketing in developing and producing sales support materials for hotel (newsletters, brochures, mailers, promotion materials, in-room information, guides, etc.)

 

·  Assist Director of Food and Beverage in the development and production of signage, menus, and other F&B collateral materials

 

·  Contribute to employee newsletter, announcements and other printed materials published by the Talent & Culture department
·  Monitor all printed materials to ensure adherence to corporate identity standards
·  Arrange photography of VIP guests and maintain archives
·  Coordinate all special events and promotions with the aim to maximize publicity

Evaluate request for hotel donations of services/financial participation from civil, social and charitable organizations; respond to requests, coordinate reservations and preparation of gift certificates; Serve as hotel’s representative on major civic or community programs

Qualifications

Knowledge and Experience

·  Bachelor’s Degree
·  Minimum 6 years of experience in Marketing Communications/Public Relation or 2 years of experience in a similar capacity
·  Excellent reading, writing and oral proficiency in English language
·  Proficient in MS Excel, Word, & PowerPoint

Additional Information

Competencies

·  Excellent leadership, interpersonal and communication skills
·  Detail-oriented and highly reliable in thorough execution and follow-through
·  Ability to work well in stressful & high-pressure situations
·  A team player & builder
·  A motivator & self-starter
·  Well-presented and professionally groomed at all times