Director of Marketing

Job description

Company Description

"Why work for Accor?
We are far more than a worldwide leader. We welcome you as you are and you can find a job and brand that matches your personality. We support you to grow and learn every day, making sure that work brings purpose to your life, so that during your journey with us, you can continue to explore Accor’s limitless possibilities.
By joining Accor, every chapter of your story is yours to write and together we can imagine tomorrow's hospitality. Discover the life that awaits you at Accor, visit  https://careers.accor.com/
Do what you love, care for the world, dare to challenge the status quo! #BELIMITLESS"

Job Description

Prime Function:

·  Ensure the execution of integrated marketing campaigns utilizing direct mail, email, web and print advertising.
·  Ensure the production of advertisements, marketing brochures, sales kits or other promotional materials.
·  Ensure a positive representation of image of the organization to the general public, clients, shareholders and the community
·  To develop and organize promotional activities; coordinate with departments concerned; prepare and issue media releases; invite VIPs and media to promotional activities
·  Any matter which may affect the interests of ACCOR should be brought to the attention of the Management.

Key Responsibilities:

People Management

·  Establish and maintain seamless co-ordination & co-operation with all departments of Novotel Hyderabad & Hyderabad International Convention Centre to ensure maximum cooperation, productivity, and guest service.
·  Develop and maintain effective relationships with all the departments.
·  Respond to queries by resolving issues in a timely and efficient manner.
·  Ensure that all personnel are kept well informed of department’s objectives and policies.
·  Motivate and develop team to ensure smooth functioning of the department and promote teamwork.

Financial Management

·  To establish annual Marketing and Public Relation budgets and annual business plan.
·  Develop and plan weekly Marketing and Public Relation activities with a view to maximize productivity and generate higher revenues
·  Identify optimal, cost effective use of the resources and educate the team on the same.

Operational Management

·  Coordinate all methods to maintain and increase business volume. This includes Advertising, Sales Promotions, Personal Selling, Publicity, and Community Relations
·  Ensure consistency and accuracy of all branding and materials produced across all departments.
·  Brief and work with the suppliers, ensuring quality, creativity and value for money is achieved.
·  Oversee the preparation and dissemination of press releases and articles and coordinate media.
·  Responsible for the writing, editing and publishing of organizational publications.
·  Maintain close contacts with possible Business Development partners such as with Hotels, Airlines, Travel agencies, Commercial houses, Private club, Professional associates to procure new business for the company.
·  To obtain maximum media coverage of activities within the premises which are of interest locally and internationally.
·  Finalize designs and other artwork, etc.
·  To maintain client database, statistical reports, and perform general administrative tasks
·  Handle additional responsibilities as and when delegated by the Management.