Global Brand Manager - Brand Marketing Communications Strategy

Job description

Job Category

·  Brand Marketing & Communications

Location

·  Berlin

Contract

·  Full-Time
·  Professional Level

Company

·  Zalando SE

Online fashion retailer Zalando is looking for a Global Brand Manager with focus on Brand Communications Strategy. As a member of the Global Brand Communications Team within Brand Marketing, you operate from our HQ in Berlin and play an active role in developing and shaping the Zalando brand image and brand communication on a global level.

As an online innovator, you’ll be expected to keep ahead of our competitors, so we are seen as a pioneer in the online retail landscape. You have excellent brand marketing skills, strategic marketing and experience in managing brand marketing campaigns. You like working in an agile cross-functional team, and collaborating with external partners. You are strategic and pragmatic at the same time, you see the big picture and have excellent communication skills to support the partner brands. You love fast-paced and ever changing surroundings. You are up-to-speed with the latest in fashion, retail and digital marketing.

           WHAT WE EXPECT FROM YOU

·  You'll define and set the global strategic brand communications framework further building the brand image and being customer centric.
·  You'll translate brand strategy, customer insights & market needs into strong and disruptive communication strategies and briefs
·  You'll further drive the brand, identifying new customer and/or marketing opportunities
·  You'll support defining the core customer segments
·  You'll be the interface and contact for all Zalando marketing touchpoints (brand, brand research & performance) ensuring a holistic and relevant communication to consumers
·  You'll pro-actively support and advice other departments on branding and communication matters

YOUR SKILlS

·  You've got a Master/Diploma in Marketing
·  You have 3-5 years of experience in (global) Brand Marketing ideally FMCG, Marketing Consulting, or Fashion Industry
·  You've got experience in developing brand & communication strategies in an international environment
·  You have a deep understanding of consumer insights, PR and media landscape
·  You have strong strategic and communication skills
·  You have strong analytical skills and a structured approach to work
·  You have a passion for changing the game and working in agile, cross-functional teams
·  You've got great knowledge of international fashion industry, trends and digital developments
·  You're proactive with a hands-on mentality coupled with the strong will to get things done
·  You're fluent in English

WHAT WE OFFER

·  Never get bored! There are new developments at Zalando every day
·  Be part of further developing our online platform and grow with the company
·  International colleagues and a committed team working to create the best online fashion experience in the world
·  Innovative online fashion experience, where we are open to new ideas
·  Employee discounts on our online shop / Company pension scheme / Discounted travel pass, special offers from local businesses and shops
·  Live in one of the most creative and dynamic cities of the world

 
SOUND INTERESTING?  

Please apply by using the APPLY NOW Button which you can find above!
Applications can be in either German or English
We are open to receiving applications throughout our entire recruitment process. Therefore please feel free to apply through the APPLY NOW button whilst this job is advertised online
Email applications will not be considered, however if you have any questions about this role please email questions only to ************@*******.**