MARKETING ASSISTANT

Job description

Marketing Assistant

This is a fantastic opportunity to work for a local business, within a young and dynamic department that has a UK and international scope. The company owns and distributes branded products to the retail sector including action sports, lifestyle clothing and toys. This is very much a developing role with plenty of opportunity for progression for the right person.

Job Role:

As a member of the marketing team, working closely with the design team and reporting directly to the Marketing Manager, you will have the opportunity to assist with all things marketing at Wilton Bradley!

Your main focus will be on creating and managing content for our brands both online or offline. Your tasks will vary between assisting with the creation and implementation marketing campaigns (particularly email marketing), organising the copywriting, looking after the brand social media accounts and managing the content on the websites.

Strong writing ability is essential. Basic SEO and content management training will be given to the right candidate, if necessary. Previous experience in a marketing role would be advantageous, but not essential. Would suit a graduate.

Key responsibilities:

• Marketing Campaigns:

• Managing / scheduling our trade and consumer email marketing calendar
• Briefing the email content and liaising with the design team
• Assisting the marketing manager with print & online campaign
• Proactively manage and schedule a calendar of content creation

• Copywriting:

• Creating product content (descriptions, titles etc.) and publishing them to website
• Writing blog posts on brand and B2B websites
• Writing and distribute press releases

• Website Content:

• Adding, updating and organising products across our brand websites
• Working with the team to design, organise and activate promotions
• Visually optimising and refreshing the sites

• Social Media Accounts:

• Posting engaging brand content
• Responding to consumer enquiries

• Work closely in assisting the Marketing Manager

• Maintain regular consistent and professional attendance, punctuality, personal appearance, and adhere to relevant health and safety procedures

• Pursue personal development of skills and knowledge necessary for the effective performance of the role

• Adhere to stated policies and procedures relating to Health & Safety and Quality Management

• Any other tasks deemed by the Company to be necessary for the successful completion of the role

Person Specification:

Skills/experience:

• Creative with excellent written and verbal communication skills

• Confident writing and administration skills with a great eye for detail and accuracy

• Demonstrate excellent IT skills especially Microsoft Word, Excel & Powerpoint

• Very strong organisational skills and ability to manage own schedule

• Basic understanding of SEO

• Ability to work on own initiative and still remain part of the team

• Desired but not essential - Experience of writing press releases, marketing copy

• Desired but not essential - Basic knowledge of HTML

• Desired but not essential - understanding of e-commerce

• Desired but not essential - Basic graphic design skills i.e. Photoshop

Disposition:

• Methodical and organised way of working

• Creative thinker

• Sense of humour

• A confident calm professional manner with the ability to juggle workloads to meet changing demands of the business

About us:

Wilton Bradley are a well-established, family run, import and distribution company with a wealth of experience in sourcing goods from around the world, and in particular the Far East/mainland China. We are specialists in leisure goods and our various brand’s cover surf/skate, water sports, wetsuits and dive gear, outdoor play and toys to name a few categories. We trade in the volume affordable end of the market but our brands are renowned for cutting edge design, quality and value for money. We have a highly talented in-house design and product development team who are continually creating exciting and innovative material; we see brand and product development combined with efficient, highly productive and precise operational activity as a key to future success. Our customers range from; independent retailers, wholesalers, buying groups and major chain stores, including a rapidly expanding network of international distributors.