SEO Manager - Condor Airlines (Frankfurt)

Job description

Job Title: SEO Manager – Condor Airlines (Frankfurt)

Department / Business Area:

Location : Condor Airlines (Frankfurt)

Salary: Competative
Hours: 37.5

Job Purpose:
SEO Manager – Condor Airlines (Frankfurt)
We are Germany"s holiday fliers and look back with pride on more than 50 years of tradition. As we have come so far? With our more than 3,000 employees who every day do their best for our over six million passengers with heart and know-how on board and on the ground in the year. People associate with our name service and security - every time you fly with our fleet to the 75 most beautiful holiday destinations around the world.

Key Responsibilities:
· Responsible for managing and executing SEO plans for Condor.com and Thomascookairlines.be (Belgium)
· Helping drive commercial SEO success in the German market
· Keyword research and input with content creation
· Responsible for Agency Management and ensure that all briefs are being met
· Running regular audits and performance reviews
· Conducting SEO experiments under the guidance of the Group Airline HQ in London
· Work with the teams on developing SEO content strategy & related projects that may be recommended from agencies
· Keeps up to date with latest SEO trends and educates other areas of the business in Condor who indirectly impact the SEO performance
· Lead the production of content through internal and external resources ensuring all internal stakeholders are briefed and feedback taken on board
· Leveraging group resources to make the German SEO program a success - strong communication between internal departments and Group Airline is essential
· Being revolutionary in the methods
· Take active part in SEO work stream with ownership for some items (Creation and specification of JIRA Tickets)
· Takes a methodical analytical approach to SEO by testing a hypothesis based on evidence supported from factual research and or data driven insights
· Work closely with the analytics teams to improve conversion and engagement rates, you will produce value adding reports on SEO category performance to clearly show the effectiveness of your campaigns
· Works alongside trading, social media and PPC teams to align strategies for target destinations
· Share initiatives, best practices and results with the wider Group Airline (Thomas Cook Airlines United Kingdom, Condor and Thomas Cook Airlines Belgium)

Desired profile

Personal Skills, Knowledge and Experience
· The candidate must be an SEO expert with strong tactical experience and acute instincts
· Minimum of 3 years' experience acquired either in SEO agencies dealing with large eCommerce clients or in-house managing SEO for a large-scale eCommerce website
· Expert understanding and use of SEO tools
· Solid experience of keyword research
· Up to date with content, semantics, on page optimisation, influencing external ranking signals
· Ability to drive clear, thoughtful, and comprehensive analyses of SEO performance
· Proven ability to work closely with technical and non-technical teams
· Solid data analysis skills and ability to identify actionable insights from large datasets
· Understanding of scientific methodology: test & learn, MVT
· Proven track record assuming ownership, moving quickly to implement ideas, and delivering results in a fast-paced online environment
· Ability to self-manage and keep track of multiple projects
· Experience working with remote international teams
· Evidence of influencing and challenging key stakeholders to implement SEO
· Highly competent with spreadsheets and presenting data correctly in an easy to digest format (Excel, Google docs, etc...)
· Excellent problem solving and analytical skills
· Excellent English verbal and written communication skills