Content Writer

Job description

About us:
HugoSara is a startup with aim to disrupt the business formal and business casual wear market for both men and women, via on-demand, made-to-measure assembly line, leveraging modern technologies and methodologies. We believe that no one should compromise style over fit or otherwise and therefore have design and fashion at the core of the made-to-measure business. We believe we are onto something with a vision of making design-led perfect-fit clothing accessible to all.

Job Description:
We are looking for a copywriter to produce written copy and rich content for creating and maintaining the personality of our business, both online and offline. Your job is to engage our users and motivate them to become our long term customers through consistent communication across all the channels we adopt.

Responsibilities:
-delivering creative and compelling copy across all aspects of our digital and non-digital communications, including website copy, emails, blogs, articles, social media and printed collateral
-help to create a clear brand tone of voice and create a list of brand guidelines for all communications
-ensure all copy produced meets the brand’s style and tone of voice
-work with our digital marketing team to produce all the press releases and blogs with accordance to the respective campaign strategies
-work with marketing team to create a marketing and blogging calendar and deliver on that
-work with marketing team to strategise content themes and strategies
-develop creative rich content to complement the copy
create scripts for videos

Desired profile

Key Skills/Experience:
-passion for writing and the ability to produce creative and compelling copy
-prior experience in fashion eCommerce is desirable
-excellent writing ability, including the ability to write in different styles
-the ability to work independently and flexibly
-an understanding of digital marketing and search engine optimisation (SEO)
-strong eye for detail
-ability to work as part of a team