Digital Marketing Internship, MBA (326739)

Job description

Management Support, Intern/Coop, Travel Required 10%
Samsung Electronics America ,Richardson Texas

Jan 18, 2018
General Description
What's behind Samsung's success as a world class consumer electronics leader? Its people. They bring extraordinary passion and dedication to their work and each other, enabling Samsung's winning drive to constantly innovate and compete in the technology industry. At Samsung, we pride ourselves on our determination to grow and embrace constant change, challenge ourselves to stay ahead with nimbleness and speed, all while serving as good corporate citizens. Our competitive university program places you in an engaging and fast-paced environment. In fact, our interns have spoken – Samsung's internship program is ranked as one of the top programs by WayUp in 2017 and received 4.7 out 5 stars on Glassdoor. In 2016, Samsung was also listed as Forbes most trusted brand by millennials. Immerse yourself in an exclusive program, own real-life projects, and create possibility to impact our industry. Push yourself to discover your true potential and join Samsung as a 2018 summer intern. Imagine yourself HERE. This summer you will have the exciting opportunity to work on our Digital Marketing team. Samsung Networks is in the process of expanding its efforts to leverage digital marketing for business success. This includes a new web presence, social media accounts, email marketing, search engine optimization, channel partner portal, and even a move into eCommerce. During this internship, you will apply your digital marketing expertise to these efforts. You will take ownership of one or more elements of the digital marketing program and develop a strategy for achieving new KPI targets by the end of summer. General Duties include but are not limited to:  Evaluate current traffic and performance KPIs and establish new targets  Evaluating digital analytics and creating dashboards for reporting insight  Work with internal SEA stakeholders and third parties to execute growth strategy  Develop new marketing collateral and assets to support Samsung Networks sales efforts By the end of the summer you should be able to: Drive marketing insight and strategy Explore creativity and passion for marketing in technology space Own and drive out digital campaigns If you are interested in a career in:  Marketing  Solutions Marketing  Digital Marketing Qualifications:  Working toward MBA with a concentration in marketing or digital marketing  Experience with digital tools and platforms like AWS, Hubspot, Eloqua, etc.  Familiarity with mobile and wireless technologies is a plus Internship Eligibility:  Must be enrolled in an accredited University  Maintain a 3.0 or higher GPA  Provide proper work authorization to University Relations  Attend New Hire Orientation on first day
Company Information
Since being established in 1969, Samsung Electronics has grown into one of the world's leading technology companies and has become recognized as one of the top 10 global brands. Samsung is currently ranked #2 on Forbes' “Most Reputable Tech Companies” for 2016 and #6 on Interbrand's "Best Global Brands” list for 2017.Our network extends across the world, and Samsung takes great pride in the creativity and diversity of its talented people, who drive our growth. As a result of our commitment to innovation and unique design, the Samsung organization is one of the most decorated brands in the electronics industry. Headquartered in Ridgefield Park, N.J., Samsung Electronics America, Inc. (SEA) is a recognized innovative leader in consumer electronics, mobile devices and enterprise solutions. A wholly owned subsidiary of Samsung Electronics Co., Ltd., SEA is pushing beyond the limits of today's technology and providing consumers and organizations with a portfolio of groundbreaking products in appliances, home entertainment, Internet of Things, mobile computing, smartphones, virtual reality, wireless infrastructure and wearables, in addition to offering leading content and services related to mobile payments, 360-degree VR video, customer support and more. Samsung is a pioneering leader in smartphones and HDTVs in the U.S. and one of America's fastest growing home appliance brands. Samsung's philosophy is based on our strong determination for growth, perpetual innovation and responsibility to corporate citizenship. As part of our Samsung Gives philanthropic platform, we offer companywide Days of Service, a volunteer time off program, and an employee giving match program, so our employees can support causes that are closest to their hearts and choose how they want to give back. Since 2002, Samsung has provided more than $46 million to more than 1,000 public schools and community organizations in the United States through its many citizenship initiatives, including the STEAM-education based Solve for Tomorrow Contest. At Samsung we work hard – every day. It is a fast-paced and challenging work environment, and we are a nimble team that constantly pushes ourselves to be the best. If you have energy, passion, dedication and drive, and you thrive in a fast-paced workplace, the rewards at Samsung are many. Apply today and find out why LinkedIn ranked us as one of North America's Most InDemand Employers in 2015. Samsung Electronics America provides Equal Employment Opportunity for all individuals regardless of race, color, religion, gender, age, national origin, marital status, sexual orientation, status as a protected veteran, genetic information, status as a qualified individual with a disability or any other characteristic protected by law.

Desired profile

Necessary Skills / Attributes
Necessary Skills and Attributes Develop and maintain excellent working relationships with all appropriate levels within and outside the company. Plan, organize, and prioritize multiple assignments and projects. Read and interpret marketing documents, media materials, and contracts (or related documents) based on corporate legal and marketing standards and philosophy. Demonstrated competency in both oral and written communication modes for internal and external personnel at all levels, especially in the sales and marketing, logistical, or financial areas of clients, prospects, and company. Superior level of collateral development and project management skills, including the ability to prepare written plans and schedules, identify objectives, create promotional materials, coordinate and direct project teams, manage creative developers, select and control printing and production resources, and manage budgets. Work independently and in a team environment in order to achieve personal and team goals and complete assignments within established time frames. Physical Demands Work is generally performed in an office environment. Operate a computer keyboard and view a video display terminal between more than 50% of work time, including prolonged periods of time. Requires considerable work utilizing high visual acuity / detail, numeric / character distinction and moderate hand / finger dexterity. The movement and transportation of equipment, most of the time is under 25 pounds. Performs work under time schedules and stress which are normally periodic or cyclical, including time sensitive deadlines, intellectual challenge, some language barriers, and project management deadlines. Machines, tools, equipment, and work aids include PC's, printers, copiers, faxes, and other equipment commonly associated with an office work area. May require working additional hours beyond normal schedule. Travel varies depending on position. Consistently demonstrates a commitment to policies and procedures, including but not limited to, attendance, confidentiality, conflict of interest and ethical responsibilities.