Digital Producer

Job description

Digital Producer / Email Specialist
Salesforce Marketing Cloud is a leading global provider of cross-channel digital marketing solutions that empower organizations of all sizes to communicate with their customers through email, mobile, social media, Web and marketing automation. We're driven by a deep understanding of marketers' needs-because we're marketers too. No other digital marketing company invests in product innovation the way we do, giving our clients access to truly cutting-edge technology. Joining forces with salesforce.com , pioneers in cloud computing, we offer an even more superior experience to our customers and employees. By partnering state-of-the-art technology with the best and brightest employees in the industry, we foster a culture of constant innovation and growth.
About the Position
The Email Production Consultant works within the Salesforce Marketing Cloud Services team to build email campaigns and associated landing pages.
This role includes coding HTML emails, building template-based emails, and using Salesforce Marketing Cloud's proprietary scripting language, automation and database tools to ensure that customers' emails are dynamic, efficiently-coded, and render correctly across a wide variety of email clients. The Production Consultant is responsible for conducting preliminary testing for functional and rendering quality.
This role is also responsible for executing the process of email campaign deployment and is focused on subscriber segmentation, executing test sends, preparing the final subscriber list and scheduling the deployment in the Salesforce Marketing Cloud application. The Production Specialist will prepare customer assets for handoff to other team members and document customer specific processes and work instructions.
Responsibilities
·  Develop robust campaign documentation including customer specific work instructions
·  Upon receipt of customer-approved final creative assets, conduct one or more of the following activities:
·  Prepare Photoshop files as required, slicing/resizing images
·  Build emails using Salesforce Marketing Cloud templates
·  Create HTML paste emails using HTML and inline CSS
·  Leverage the Salesforce Marketing Cloud tools and scripting language to update content and enable subscriber personalization
·  Communicate with the customer related to email revisions and other production topics
·  Collaborate with members of the Salesforce Marketing Cloud Campaign Solutions team to manage, create and deploy campaigns on behalf of Salesforce Marketing Cloud clients by executing tasks related to audience segmentation, email scheduling and email sending
·  Manage subscriber data, import and segmentation using a combination of Salesforce Marketing Cloud tools and database queries
·  Schedule deployments in the Salesforce Marketing Cloud application and providing completion communications to the client
·  Conduct quality assurance reviews and other activities to ensure the accuracy and timeliness of email deployments
·  Monitor the campaign post-deployment to validate completion
·  Prepare customer assets for hand off to other team members Requirements
·  BA/BS in Web Design and Development, Computer Science, Information Technology,
·  Communications or related field; or equivalent experience with demonstrated proficiency.
·  2+ years experience in front-end web development with strong knowledge of hand-coding
·  HTML and CSS
·  Experience working with SQL and relational databases
·  Strong knowledge of Adobe Photoshop and Microsoft Office
·  Experience testing and troubleshooting in multiple browsers or email clients with a strong
·  sense of web design and user experience fundamentals
·  Excellent written and verbal communication skills, client facing consulting skills, analytical and problem solving skills, and strong attention to detail
·  Ability to work effectively within a team in a fast paced, entrepreneurial environment.
·  Ability to organize and prioritize multiple projects and customer deadlines with minimal oversight.
·  Experience with JavaScript, JQuery, PHP, ASP, Object Oriented Programming, and SQL Server is a plus
·  Strong written and verbal communication and problem solving skills with an impeccable eye for detail
·  Experience working in a client-facing role
·  Knowledge of email marketing best practices, Saleforce Marketing Cloud (formerly ExactTarget) or related email software and related technologies (ie. HTML, CSS) a plus
Salesforce, the Customer Success Platform and world's #1 CRM, empowers companies to connect with their customers in a whole new way. The company was founded on three disruptive ideas-a new technology model in cloud computing, a pay-as-you-go business model and a new integrated corporate philanthropy model. These founding principles have taken our company to great heights, including being named one of Forbes World's Most Innovative Company five years in a row and one of Fortune 100 Best Companies to Work For eight years in a row. We are the fastest growing of the top 10 enterprise software companies, and this level of growth equals incredible opportunities to grow a career at Salesforce. Together, with our whole Ohana (Hawaiian for "family") made up of our employees, customers, partners and communities, we are working to improve the state of the world.

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