Category Manager

Job description

Find your own direction

·  LocationLondon, England, United Kingdom
·  ScheduleFull-time
·  OrganisationRed Bull Company Ltd.

Areas that play to your strengths

(all the responsibilities we'll trust you with)

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·  Insights and Analysis

Providing data-driven insights, analyses and recommendations to strategic customers that optimise long-term category growth by positively shaping strategy on:

 

·         Range & Distribution

·         Space & Merchandising

·         Availability

·         Pricing & Promotions

 

Providing insights, analyses and recommendations to NAM’s, Channel Manager and to the Category Development Manager that helps to optimise Red Bull performance

 

·  Building relationships

Developing effective, credible relationships within strategic customers with:

 

Buyers

Category Merchandising Manager

Category Marketing Manager

Anyone else who will help to deliver the above

 

·  Vision and Strategy

 

Aligning all activities and plans with the Red Bull Category Vision & Fundamentals and Strategic Growth Drivers

Designing, implementing and measuring trials that test category building innovation on any of the above areas with strategic customers

Delivering channel-wide initiatives that help to deliver Red Bull Commercial Strategic objectives

Desired profile

Your experience includes:

(proven performance in)

· 
Ideally at least 2 years Category experience (or sales) working on a strong FMCG consumer brand – customer facing experience essential

· 
Use of consumer, shopper, market data and planogram software (Spaceman)

· 
Fundamental grasp of retail and store operations and the shopper psychology