Internship: Online Marketing SEO/SEA & Content (Suitable for Thesis)

Job description

Job Title

Internship: Online Marketing SEO/SEA & Content (Suitable for Thesis)

Job Description

In this role, you have the opportunity to

Be involved in all SEM activities to make sure consumers in the Benelux can find our pages in every stage of their consumer journey. You will also support to optimize the performance of Philips.nl and Philips.be. We are open for your ideas to increase traffic and conversion.

You are responsible for

• Support the Online Marketing Manager & Marketer with their business goals

• Support in the optimization of SEA (Search Engine Advertising) campaigns (ad copy, landing pages)

• Search engine optimization of several categories

• Conversion optimization (generate leads towards retail & online shop)

• Content management

• Online product management

• Optimization of campaign pages

You are a part of

The Benelux digital team, which is a young and vibrant team with many digital disciplines: online merchandisers, CRM managers, digital marketers, Philips Shop owners and the performance team. At digital, we work hard to outperform on digital while having fun along the way as well. Every day new things and new wishes/ideas cross our path, which make sure our days, are never the same.

You will be based at our office in Eindhoven.

To succeed in this role, you should have the following skills and experience

• HBO (Bachelor) and/or WO (Bachelor of science/Master of science) in Business Administration, Business Management, Communication or Marketing

• Basic knowledge of online marketing

• Affinity with web metrics

• Experience in working with content management systems, is a plus

• Fluent in Dutch, English and French are a plus

• High energy and results oriented. Looking to make improvements and changes

• You can work accurately

In return, we offer you

A great learning experience within an innovative and enthusiastic team, which is a frontrunner in digital marketing within the global organization from Philips. You will also learn to manage online content, optimize pages for natural search and optimize SEA campaigns.

·  It can be discussed to make this internship assignment suitable for thesis, but you must consider to be working on the responsibilities 4 days per week.
·  Duration: 5-6 months
·  We are looking for students able to start per January / February 2018!

Why should you join Philips?

Working at Philips is more than a job. It's a calling to create a healthier society through meaningful work, focused on improving 3 billion lives a year by delivering innovative solutions across the health continuum .

To find out more about what it's like working for Philips at a personal level, visit the Working at Philips page on our career website, where you can read stories from our employee blog . Once there, you can also learn about our recruitment process , or find answers to some of the frequently asked questions .

Notes

Required documents in order for us to continue with your application:

·  Resume

Please note that in order to be considered for an internship, you need to be registered as a student during the entire internship period . Formal documentation of which may be requested at any time. Students from outside the EU need to fill in an NUFFIC agreement, which needs to be signed by the student and the university.

Please note that the contents of our regular internship assignments are not suitable for professionals (and/or MBA students) with professional work experience.

If you recognize yourself in this profile and would like to take this challenge, we invite you to apply 26-11-2017 at the latest!

Contact

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