Product Intelligence Trainee
Stage Paris (Paris)
Description de l'offre
Position Title
Product Intelligence Trainee
Mission and Main Objectives
The Product Intelligence Trainee should support NE Market Intelligence with conducting ad-hoc and milestone marketing researches, support trend investigation and be a key research support for Advanced Product Planning
Main Tasks & Responsibilities
Support NE-MI team for:
• Conduct ad hoc customer surveys (Quantitative and qualitative) assigned by management following corporate guidelines:
o Design of request for proposals (including methodology and sample structure definition)
o Agency selection process (using NE-Purchasing guidelines)
o Design of questionnaires and guides
o Fieldwork monitoring in countries surveyed to ensure quality of data collection
o Analysis, charting and report preparation
Desk Studies:
o Trend research and follow-up
o Support Advanced Product Planning with market and customer analysis to feed new product development
Function
OPD (Overseas Program Director)
Type of Contract
Internship/student placement
Site / Location of Position
France - Paris Area
Legal Entity
(NESAS) Nissan Europe SAS - Montigny Le Bretonneux, France
Background & Experience
Business school or University diploma in Marketing or Human Sciences or Statistics or Mathematics.
• Fluent in English (speaking & writing)
• Good communication skills
• Analytical skills
• MS Office: Word, Excel (including pivot tables, working with databases), Power Point, Outlook – advanced level (obligatory)
Basic knowledge of European automotive context
Posting Description
University degree
Specific Technical Skills
Proficient in Excel, Powerpoint, Outlook, Internet Explorer