Trade Marketing Specialist, Nespresso Sweden

Job description

Are you a passionate marketing and sales professional looking for a new exciting challenge? Are you interested in working with premium products and a strong brand? At Nespresso, part of the world’s leading nutrition, health and wellness company Nestlé, we are looking for a Trade Marketing Specialist for Sweden, to be based in Nespresso’s office in Stockholm.

We offer
In the role as Trade Marketing Specialist, you will be a part of Nespresso Sweden’s Business to Consumer (B2C) team which is responsible for the business with retail (Trade) partners in Sweden such as Elgiganten, Media Markt, Netonnet and Elon. The B2C team consists of 9 people reporting to our B2C Sales Manager.

As Trade Marketing Specialist, you are the link between marketing and sales. Your responsibility will be to support our sales force in assuring Nespresso´s visibility, securing a consistent brand communication at the trade partners in line with Nespresso´s brand guidelines (both instore and online).

With the end goal to help our trade partners to increase sell-out, you work closely with the sales department to build and implement strong campaign plans, some coming from HQ and some being developed locally.

In this role you will get a large network internally, in Nespresso and in Nestle Nordics, and externally with customers and agencies. Our culture is exceptionally diverse and international, as well as friendly and open-minded.

Are you ready for your future challenges?
Your will work with tasks within the following areas:

Operational Trade Marketing/Campaign deployment in trade partner channel such as:
• Supporting our B2C Sales Manager in the planning and implementation of the trade marketing strategy in Sweden.
• Responsible for the creation of online and instore POS-material according to HQ guidelines and responsible for following up on all trade marketing activities according to plan.
• Supporting and working with Key Account Manager (KAM); responsible for setting the visual framework for trade presentations, provide KAM with relevant facts and selling material. Also accompanying KAM at trade partners when suitable to work with the trade partner teams for best possible Nespresso brand presence and execution. Together with KAM build detailed customer marketing plans and consistently follow up on results that are documented and reported to B2C Sales Manager.

Project Manager Trade Campaigns such as:
• Project manager for trade campaigns
• Project manager for trade fairs/launch events/mall events

Category Management Excellence and Monitoring such as:
• Secure strong brand visibility and consistent brand expression in the trade partner channel (both instore and online) in co-operation with Marketing.
• Build category management competence in the Swedish Electronic hardware segment, as a basis for future idea developments to increase brand visibility and stimulate sales.
• Development of activities to build the perfect “path to purchase” in coordination with the B2C team and Marketing.

Finance and administration such as:
• Responsible for managing the Trade Marketing budgets together with the B2C Sales Manager.
• Supporting B2C Sales Manager in organizational and administrative tasks concerning trade activities and developments.

Your experiences and qualifications
We think that you have a university degree (or equivalent) in marketing and/or sales and 3-5 years’ experience of trade marketing from FMCG or the electronic hardware business. You have good commercial understanding as well as understanding of operational issues and developments.

You are fluent, orally as well as in writing, in Swedish and English. We assume you are skilled in using Microsoft Office and in an IT-systems environment.

Are you a passionate professional?
To thrive and succeed in this position you are passionate about marketing and sales. You have a strong analytical capacity and excellent organizational and communication skills. Moreover you (are):

• creative
• structured
• collaborative
• work with precision
• work well under pressure

Finally, to prosper in the Nespresso and Nestlé organization and culture you are ambitious, driven and a person with a can-do attitude who takes initiatives. You are learning agile and enjoy challenges and change.

There´s more to life at Nepresso
We guarantee you’ll never get bored at Nespresso. Our people enjoy a fast-paced environment and embrace challenges as opportunities to grow. Through self-motivation, determination, and enthusiasm you’ll have a chance to directly influence your own career and development. We work as a dynamic team of motivated professionals who strive to excel. Moreover, our people believe in respectful collaboration, sharing ideas and having fun together every day. We have the passion to succeed and commitment to enhance people’s lives.

Would you like to know more about us?

Follow Nestlé and Nespresso If you would like to be notified of new opportunities and learn more about our values. Follow us on Instagram if you want to know more about our company culture and see what it is like to work at Nestlé.

Is this the right job for you?
Welcome with your motivated application and CV online no later than October 2, 2018. For further questions about the position, please contact Thomas Lilja, .

Please note that we will only accept applications through our online application system.

We look forward to hearing from you!

Nespresso is the pioneer in portioned coffee in the premium quality coffee market. Our singular focus is on delivering highest quality coffees and ultimate coffee experiences to our consumers’ cup after cup. We compete in both the business-to-consumer (B2C) and business-to-business (B2B) segments, allowing consumers to enjoy our highest quality coffees at home and to recreate these perfect coffee moments wherever they may be. We sell our products in 76 countries and have 700 exclusive stores in key cities worldwide. Nespresso Nestlé has its headquarters in Lausanne, Switzerland, and has about 13,500 employees.