E-Commerce & Digital Activation Assistant (trainee)

Job description

I want to make the most of my potential and get more out of my career

Nestlé has launched the European Youth Employment Initiative

Nestlé is the world's leading nutrition, health and wellness company. Well-known brands include MAGGI, NESCAFE, PURINA and KIT KAT. Our mission of "Good Food, Good Life" is to provide consumers with te best tasting, most nutritious choices in a wide range of food and beverage categories and eating occasions, from morning to night. Naturally, in order to achieve this, the dedication of ambitious and positive people is indispensable.

INTERNSHIP E-COMMERCE & DIGITAL ACTIVATION TRAINEE PURINA
(6 months)
starting as from January 2019

The internship is a training experience designed to provide learning opportunities and to develop professional competencies you'll need to launch your career.

Mission :
· Strengthen the Category Management team, to improve our E-content & E-Commerce footprint with our existing Customer base. You will become the specialist & contact of the E-Content internally & externally supported by the Category manager working closely with the E-Commerce manager in Nestlé & Purina European Center of Competence.
· Activate digital communication across our brands, analyse their performance, roll-out new Tools and leverage best in class execution. You will be the digital specialist working closely with the Purina brand managers and with the digital business unit in Nestlé.
· With your strong communication skills you easily establish efficient working relationships with different people inside and outside the organisation. You love to combine both the analytical and Commercial aspect of your job.
Responsibilites and tasks :

The scope of responsabilities will evolve during the internship period :

· Take the ownership of the E-content process during the internal meetings with the Purina team & within the cross business NIM internships.
· Streamline the EU support & offered services in our Belgian Organisation
· E-content upload to our Customer base & service providers (existing & new
assortment) from basic e-content, appealing product description, pictures, .... to activation via bannering, video..
· Ensure the online visualisation is aligned with the offline/store communication.
eg. Develop category communication by segment (Improved category visuals…)
· Update the e-content with the Product/brand relaunches & assortment changes by retailer.
· Track our & competition visibility online.

Daily follow up & Support the digital manager (Marketing Team)

· Manage briefings between brand managers and agencies (campaign objectives, brand guidelines, timing…)
· Coordinate & develop digital assets via our partner agencies (mailings, visuals, social posts, videos…)
· Track and analyse performance of our digital campaigns and websites performance (Google Analytics) and make actionable recommendations
· Track competition online activities

Your profile :
- Bachelor/Master Economics, Sales or Marketing
- A passion for FMCG is an asset
- You are a junior professional, hands on approach with a first experience as intern
- Strong sociability, you dare to challenge others with an open and commercial mind and you act proactively
- See things in perspective
- Professional level French/English, Dutch is a plus
- Demonstrate a strong affinity with digital/e-commerce
- IT literate with advanced skills in Excel
- knowledge of Google Analytics

We offer : paid internship (contrat d'immersion/beroepsinlevingscontract)