Brand Marketing Coordinator- MSNBC

Job description

Responsibilities

The Brand Marketing Coordinator supports MSNBC's Brand Marketing team in the execution of strategies that drive growth of the MSNBC audience and brand. S/he will report to the Senior Director of Brand Marketing and work closely with the Brand Marketing Managers and members of the broader NBC News and MSNBC Marketing department. The position is based in New York City.

Job Duties

·  Support the development and execution of topical promotion and cross-platform marketing campaigns for the MSNBC brand and shows.

·  Be a voracious consumer of MSNBC content, and actively identify content to leverage for promotional use.

·  Actively manage department's collection of brand and show creative assets and talent photography.

·  Coordinate with editorial teams and in-house Creative and Production teams to facilitate photo shoots with talent.

·  Work closely with partner departments, including Communications, Programming and Affiliate Marketing, to ensure accuracy and consistency in communication of MSNBC and show brands.

·  Strategize new, non-traditional ways to fuel growth of MSNBC's audience and brand; focus on gaining and retaining younger audiences via digital and social content extensions.

·  Monitor linear and digital audience trends with a suite of measurement tools.

·  Contribute to planning and execution of on-site activation at select events and remote telecasts.

·  Support Managers and Senior Director in ideation and execution of marketing partnerships.
Job Number

38108BR
Posting Category

Marketing
Country

United States
Sub-Business

MSNBC
About Us

At NBCUniversal, we believe in the talent of our people. It's our passion and commitment to excellence that drives NBCU's vast portfolio of brands to succeed. From broadcast and cable networks, news and sports platforms, to film, world-renowned theme parks and a diverse suite of digital properties, we take pride in all that we do and all that we represent. It's what makes us uniquely NBCU. Here you can create the extraordinary. Join us.
State/Province

New York
Career Level

Entry-Level
Qualifications/Requirements

Basic Qualifications/Requirements

·  Ability to work in New York City.

·  2+ years of professional marketing experience; experience at an agency or media company is preferred.

·  Readiness to work outside standard business hours when necessary, including on weekends.
Desired Characteristics

Desired Qualifications

·  Excellent written and oral communication skills.

·  Self-motivated, creative and solution-oriented approach to business.

·  Strong organizational skills and attention to detail.

·  Ability to prioritize effectively and manage large volumes of work in a fast-paced environment.

·  Passion for politics and strong grasp of news and current events.

·  Positive, outgoing and collaborative attitude.

·  Experience with marketing and/or content creation for digital and social platforms.

·  Understanding of competitive media and news landscape.
City

New York
Notices

NBCUniversal's policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law. NBCUniversal will consider for employment qualified applicants with criminal histories in a manner consistent with relevant legal requirements, including the City of Los Angeles Fair Chance Initiative For Hiring Ordinance, where applicable.