Trade Marketing Manager

Job description

Job Description

Purpose of the role / Functional Context

 

·  Together with the CP&A head “orchestrates” the delivery of Annual Contract (Sales Target)
·  Ensure we have winning strategies and activation plans by RE across for Gum & Candy or Biscuit category,  based on insight, and cross functionally aligned
·  Manage Revenue Management by efficient/ effective TS investment
·  Provision of 12 months price & promotion plans, combining with other demand driver understanding to assess sufficiency to annual targets
·  Support the 6 month Sales Activities grid, ensuring the right focus and prioritization within the category plan
·  Ensure the sales teams have the clarity, capabilities and tools to execute
·  Voice of customer, Channel and shoppers internally

Desired profile

Qualifications

Knowledge including: education, qualifications and training

·  A degree or diploma preferably in a commercial discipline
·  Deep knowledge of Japanese wholesaler’s and retailer’s business operation is essential
·  Field Sales experience is mandatory
·  Trade marketing experience is desirable
·  Native level of Japanese (writing, reading and speaking), fluent in English (need to communicate regional team)

Technical / Work based Skills

·  Category analytics and strategy
·  Customer and channel insights
·  Planning and forecasting
·  Consumer and shopper insights
·  Price and promotion management

  General Skills / Attributes

·  Communication and influencing skills
·  Comfort around higher management
·  Strategic agility
·  Commercial acumen
·  Dealing with ambiguity
·  Process and systems

 
  Qualifications

·  See above

 
Experience

·  Minimum 3-8 years’ experience in FMCG industry and 1-3 years people management experience
·  Experience working as a customer team leader with Japanese leading retail customers is preferable
·  Minimum 1-3 years’ experience as Sales group manager in FMCG industry (preferred)