Assistant Digital Marketing Manager

Job description

The St. Regis brand first established luxury hospitality more than 110 years ago, with the opening of the St. Regis New York. From the moment John Jacob Astor IV opened the doors of his Beaux-Arts masterpiece on New York's Fifth Avenue, St. Regis has stood as a symbol of uncompromising elegance and bespoke service. Today, with more than 40 of the best addresses around the world, St. Regis is a place where trends are born, boundaries are broken and guests can simply live exquisite. We invite you to explore careers at St. Regis.

Desired profile

Qualifications :

Job Summary

The Assistant Digital Marketing Manager assists the Director of Marketing Communications (DOMC) in promoting the hotel and its outlets to targeted audience and in building relationships with media and commercial partners. The Assistant Digital Marketing Manager will develop and execute comprehensive digital strategies to support Sales, Catering Sales and F&B Division with their promotions.

Main Responsibilities:

·  Together with the DOMC, plan and develop digital strategies to drive exposure and business for the hotel, via online channels, media, placement of online advertising, alongside other sales & promotional tools .
·  Seek and initiate relevant partnerships which may be necessary to driving marketing initiatives.
·  Work with DOMC in maintaining and building a direct relationship with online commercial partners to develop partnership opportunities.
·  Drive Performance Marketing, work closely with the Marriott and Field Digital Teams to manage and work on digital media campaigns - including paid and organic search.
·  Develop and drive effective social media campaigns to reach intended target market for maximum reach and results
·  Manage content creation and updates for channels including social media, eDMs, Hotel websites and OTA platforms.
·  Identify opportunities for partnerships with online bloggers/influencers so as to generate ongoing availability of content and exposure for the hotel.
·  Work with DOMC on online strategies for production on platforms including GDS, Expedia and Hotel Website.
·  Manage reputation management across online platforms.
·  Review results of campaigns and provide analytics for compilation and sharing on monthly Marketing Communications report (hotel and digital portion), for review by DOMC.

Follow all company policies and procedures; ensure uniform and personal appearance are clean and professional; maintain confidentiality of proprietary information; protect the privacy and security of guests and coworkers. Welcome and acknowledge all guests according to company standards; anticipate and address guests' service needs; thank guests with genuine appreciation. Speak with others using clear and professional language; prepare and review written documents accurately and completely; answer telephones using appropriate etiquette. Develop and maintain positive working relationships with others; support team to reach common goals; listen and respond appropriately to the concerns of other employees. Ensure adherence to quality expectations and standards. Move, lift, carry, push, pull, and place objects weighing less than or equal to 10 pounds without assistance. Perform other reasonable job duties as requested by Supervisors.

Marriott International is an equal opportunity employer committed to hiring a diverse workforce and sustaining an inclusive culture. Marriott International does not discriminate on the basis of disability, veteran status or any other basis protected under federal, state or local laws.