Brand Activation Manager HairCare
Prague (Hlavní město Praha) Marketing
Job description
L'Oréal CZ/HU/SK with its regional HQ in Prague is a fast-growing company with a strong position on the beauty market in all these countries.
Become responsible for the development of brand equity and the communication of brand initiatives through 360˚ communication in all the touchpoints!
As a Brand Activation Manager for HairCare you will:
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Execution of yearly Brand Communication plan (B toB, B to C) to create a loved brand and deliver Brand Equity KPIs (Awareness, Image, Website visits, brand specific Social KPIs, Media Reach & ROI, Influencer engagement)
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Creation of brand content support on key launches,new services andproductsfor all LP communication channel
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In charge of Professionnel, Hair Suplements and Salon Expert website content
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In charge of the brand execution on E-retail
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PR/E-PR and influencer strategy and cooperation
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Planning & follow-up of A&P Media and Brand Digital budget
You are our new Brand Activation Manager HairCare, if you have:
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Good knowledge and understanding of current trends in digital media/social media
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At least three year of experience in PR, media, communication
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Proven writing, editing, proofreading, layout and design, professional printing/publishing skills
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Photo/video creation coordination experience is a plus
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Native in Czech or Slovak language, ProfessionalEnglish knowledge
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Must possess excellent organizational and planning skills
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Good time management skills
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“Beauty language” experience is a plus
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Sensitivity to trends and beauty, openness to learn beauty and hairdressing language is a must
If you want to upgrade your career with us and join the key player in the market, where dreams come true, we are already looking forward to meet you!