BOUCHERON Senior Marketing and Communication Manager
TAIWAN
Job description
Job Family Group Description - Communication & Marketing: This Job Family Group includes jobs relating to all areas of communication for every audience and channel. Conveys the image and identity of the brand. Job Family Description - Communication, PR & Events: Brings our luxury products onto the stage. Builds a solid reputation for our brands through event organization, press relations and a robust online presence. Builds and maintains positive relationships with internal and/or external stakeholders by developing messages that inform and engage various target audiences. Speciality Description - Communication: Builds and maintains positive relationships with internal and/or external stakeholders by developing messages that inform and engage various target audiences.
· Strategic MarCom Thinking : demonstrate greater ability to convert client/market insights, competitive observations, PR opportunities, and media performance into a cohesive long-term strategy
· Promote the brand image in Taiwan and assist in regional brand promotion and communication programs.
· Build and propose any communication activity plan required by the markets, based on the brand marketing strategies.
· Ensure that the best communication tools are implemented in order to increase the brand awareness in Taiwan.
· Promote brand image through communication media.
· Draft marketing articles and having good exposure in important High-end Jewelry magazines and newspaper.
· Plan, executive and coordinate Marketing activities, such as VIP events, press conference, strategic alliance and etc.)
· Plan and produce marketing materials according to the marketing plan.
· Coordinate any related public relation functions.
· Be responsible for Marcom budget control & allocation
· Full time
· Asie
· Taiwan Region