Product Manager Portfolio Optimization Job

Job description

Product Manager Portfolio Optimization-00001179Description"Caring for the world… one person at a time” inspires and unites the people of Johnson & Johnson. This culture of caring is the focus of our corporate philosophy, that are anchored in the internationally applicable CredoDePuy Synthes Companies of Johnson & Johnson is the largest, most comprehensive orthopedic and neurological business in the world. DePuy Synthes offer an unparalleled breadth and depth of technology, devices, services and programs in the areas of joint reconstruction, trauma, spine, sports medicine, neurological, cranio-maxillofacial, power tools and biomaterials. Building on the legacy and strengths of two great companies, we are creating one organization that will be agile and better equipped in today’s evolving health care environment. Our broad array of inspired, innovative and high-quality offerings help advance the health and wellbeing of people around the world.
For the worldwideTrauma upstream Marketing department at our EMEA Headquarter in Zuchwil (SO), we are looking for aProduct Manager Portfolio OptimizationIn your role as a Product Manager your main tasks specifically include:Portfolio Planning & Product Development
- Drive the execution of the portfolio optimization program
- Partner with the regional marketing teams, R&D counterpart to lead product development programs. Responsible for providing design inputs, development of launch messaging and materials, set configurations, etc.
- Leverage strong understanding of product development process and functional areas (quality, regulatory, etc.) to ensure on-time launchesGeneral Business Support
- Partner with Professional Education & Tradeshow groups to build promotional plans around key events
- Partner closely with Regional Marketing and Sales Teams to gather input on customer needs and ensure strong alignment with product and company strategy
- Be responsive in responding to requests from customers and sales consultants
- Work collaboratively with other functional areas to ensure business issues are addressedBrand Strategy
- Contribute to the development of global brand strategies for products, services, programs and other key initiatives including establishment of value proposition, targeting & segmentation, positioning, global branding, and lifecycle management
- Manages lifecycle of product portfolio. Provides input into next generation portfolio prioritization. Manage the removal of products from market (obsolescence)Customer Insights and Analytics
- Possess strong knowledge of products, competitors, procedures, and surgical techniques as a means to understanding the diverse needs of our customers
- Partner with Strategic Marketing to execute market research initiatives around customer needs and product validation. Provide technical expertise to assist in their executionBusiness Planning & Execution
- Work closely with manager to develop business plans related to area of focus (i.e. business segment, product, region, etc.). Collaborate with other functional areas to execute plan
- Apply understanding of the sales process to develop well positioned market messaging that can drive customer behavior. Partner with the sales force and field marketing to effectively deployProduct Launch
- Responsible for leading and executing impactful worldwide product launches. Specific responsibilities include the development of brand strategy, marketing materials for all key stakeholders (salesforce, surgeons, hospitals, patients, payers, etc.), price strategy, promotional plan, product training plan (salesforce & surgeons), product forecasting, inventory roll-out plan, sales tools, etc.
- Lead coordination with Stakeholder and Regional Marketing teamsPeople Management
- Position typically does not involve management of direct reports, but will provide direction and mentorship to junior members of the teamCommercial Results
- Achieve worldwide business plan objectives of sales, net income, gross profit, inventory and price on an annual basis
- Manage expenses within budget
- Increase company’s leadership position in trauma market. Development and execute strategies to protect and grow company’s #1 position in the worldwide Plate and Screw market and develop a leadership position in the worldwide Intramedullary Nail marketQualificationsYour profile
- Higher degree in marketing, business administration or a related field
- 5 years’ experience in any of the following areas: Marketing, Product Development R&D, Sales
- Minimum of 2 years of experience in medical devices (Orthopedic is preferred) in a regulated environment is required
- Must have experience developing and executing successful business plans
- Previous experience managing medical device product lines, including leading product development teams and setting strategic direction for product portfolio is preferred
- Must have significant experience in developing and launching new products, services and programs to the surgical community
- Must have experience interacting with key customers and sales force
- Excellent written and verbal communication and presentation skills are required
- Must have ability to work in a hand’s –on, fast paced, customer focused environment
- Should have a track record of career advancement and exceeding expectations
- Position requires approximately 25% travel. Travel includes both domestic and international travel
- Fluency in English is mandatory
- German is strongly preferredIf you feel attracted by this challenge and want to be part of a successful and growing organization, then please send us your online application (CV, Motivation Letter, Working References etc.).Primary Location:Europe/Middle East/Africa-Switzerland-Solothurn-ZuchwilOrganization: Synthes GmbH (7111)Job Function: Marketing