Marketing Executive

Job description

About Park Hyatt Auckland

Finding luxury in every detail, Park Hyatt hotels provide an experience of sophisticated, contemporary luxury. Located among the world's premier cities and resort destinations, each custom-designed Park Hyatt hotel combines distinct regional character with elegant brand touches.

About the Role

You will play a pivotal role in elevating the Park Hyatt Auckland brand, driving awareness, guest engagement, and revenue growth across all market segments. This multifaceted role spans content creation, digital marketing, social media, campaign execution, website management, public relations, partnerships, and market insights, ensuring the delivery of world-class brand experiences that reflect the hotel's positioning as a leading luxury destination.

Suited to a creative and commercially minded marketer, this role requires the ability to blend compelling storytelling with data-driven decision-making. Success will be defined by the development of impactful content and integrated marketing initiatives that enhance brand visibility, deepen audience engagement, support commercial objectives, and strengthen relationships with key stakeholders, media, influencers, and agency partners. The position demands a strong balance of creativity, strategic thinking, organisation, analytical capability, and collaboration within a fast-paced luxury hospitality environment.

Some of the responsibilities include:

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Manage social media channels (Facebook, Instagram, LinkedIn, YouTube, TikTok)

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Create content for social media (photography + videography editing for reels and short videos)

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Strong focus on food & beverage marketing across 4 different outlets.

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Responsible for updating hotel and restaurant websites, ensuring all sites are up to date and content is accurate.

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Assist with managing current and develop new partnerships. Bring in any activity that could help with the positioning of the brand and creation of awareness

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Assist with managing relationships with both the national as well as international PR companies.

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Assist in creating marketing plans for restaurants & bars

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Keep up to date with all industry trends, new opportunities and competitor activity.

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Complete reporting for all campaigns, tracking performance and analysing results, completing Month end reports

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Ensure all hotel collateral, advertising and promotions comply with the brand standards

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Manage all internal and external photo and film shoots with the Marketing & Communications Manager

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Liaise with all departments of needs, collaborate and deliver high performing marketing strategies.

Qualifications/skills:

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The ideal candidate will have a positive and outgoing personality with excellent people and communication skills. Relevant experience working in the same or similar role is desired, with excellent knowledge of social media and communication channels. A good sense of organization and the ability to set priorities are a must.

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A tertiary qualification in Marketing, Communications or a related field is preferred.

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Strong understanding of social media strategy and platform-specific content planning.

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Experience managing brand presence on Instagram, Facebook, LinkedIn, TikTok, YouTube, Rednote and Wechat.

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Proven skills in digital marketing, including paid and organic campaigns.

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Experience using Canva, or similar creative software, photoshop is highly desirable.

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Excellent writing skills for eDMs, newsletters, website and social media content.

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Ability to generate creative content ideas and execute visually engaging photography and videography as well as photo and video editing.

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A collaborative mindset and ability to work cross-functionally with F&B, Spa, Rooms, Events, and Sales teams

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Flexibility in working hours is essential, with availability required during some evenings, weekends and special occasions to capture content for social media.

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Great time management skills, having the ability to balance multiple tasks and priorities.

What we will provide you:

· Free Staff Meals

· Discount on F&B outlets

· Learning and Development Opportunities

· 12 Complimentary Nights at Hyatt Hotels worldwide!

A career with Hyatt opens a world of opportunities. We have continually been named one of the World's Best Multinational Workplaces.

Our values of Empathy, Wellbeing, Respect, Integrity, Experimentation and Inclusion are at the core of what we do. Our family atmosphere is what keeps our associates highly engaged

Employer questions

Your application will include the following questions:

· Which of the following statements best describes your right to work in New Zealand?
· How many years' experience do you have as a marketing executive?
· How much notice are you required to give your current employer?