Senior Premier Relationship Manager

Job description

Employment Type: Regular
 
The role is a client facing role managing our highest value clients where professionalism, client focus and a broad understanding of the fundamentals of financial planning are critical to the success of the business. The role holder has a responsibility to acquire, develop and retain relationships with Premier clients, working with the broader branch and direct teams to ensure achievement of the business performance measures and plan (as defined by RBWM).
 
This will be achieved by active management of a portfolio of Premier clients, acquiring new HSBC clients and upgrading existing clients through becoming the trusted advisor to them. It will also entail reviewing the portfolio regularly to ensure the solutions are still suitable to meet clients’ needs and embed client loyalty by meeting their needs either directly or through other internal business partners.
In order to deliver the business objectives you will need to refer non-qualified business to appropriate parties following proposition protocol and attract business with new clients by understanding their financial needs and delivering high standards of service quality. The identification of opportunities for wealth reviews and delivering wealth solutions as an adviser are amongst the key activities to achieve your goals.
 
In delivering the business objectives you must also maintain the levels of operational integrity required by HSBC Group, closely managing your individual and the collective performance of your wider team. Creating and maintaining an environment and relationships where you and the wider Branch team maximise performance in achieving the RBWM business objectives.
The identification of opportunities for wealth reviews and delivering wealth solutions as an adviser are amongst the key activities to achieve your goals as complied with local regulatory requirement.
 
You are accountable for the performance of your portfolio and need to ensure it is effectively run managing to the Target Operating Model (TOM) as defined by HSBC Group.
  
Impact on the Business
Maximize profit and achievement of the growth of Premier clients portfolio
Achieve agreed KPI objectives by development of existing and new relationships
Build effective relationships with clients to retain and develop sustainable relationships
Complete regular reviews with clients to understand their current and long term needs and advice them on the products and services that help them achieve their goals
Effective use of tools and information to drive client service delivery and
RBWM performance
Maintain a minimum standard of qualifying Premier clients within portfolio as stated by Group
Build a high personal and corporate profile in the community in which you are based. Develop network of Group and External professional contacts with the aim of introducing new business, enhancing technical knowledge and promoting the brand
Monitor and act on daily sales activity management information and other internal information tools, using them to coach the wider Branch team in support of business goals
Establish and agree client contact strategies in line with Group operating models
Fully utilise and input to Client Relationship Management data, ensuring all client information is complete and kept up to date
Identify opportunities to refer business to PIM, GPB and Asset Management, as appropriate
Customers / Stakeholders
Own the client relationship with HSBC
Maintain a deep understanding and technical knowledge of relevant products and services available from Group sources and elsewhere in order to provide the best solutions for clients and maximise revenues for Global Wealth and the Group
Maintain highest standard of excellence in client service across the team and with individual portfolio
- Ongoing analysis of client portfolios through marketing of ideas and researching clients
Monitor client satisfaction data implementing portfolio level improvements
Work with the broader branch, support and direct teams to ensure achievement of the business performance measures by delivering differentiated products and services to the client
Leadership & Teamwork
To work as part of an integrated branch management team to ensure, standards and are met and operating models delivered
Proactively support others through direct and indirect actions beyond activities particular to this role
Collaborate with the wider team to deliver the Branch RBWM Performance measures and plan to support the multi channel client journey
Establish and maintain strong working relationships with colleagues in the wider RBWM businesses and others as appropriate to service client needs
Promote an environment that supports diversity and reflects the HSBC brand.
Operational Effectiveness & Control
Ensuring that sales & operations are undertaken in accordance with HSBC Bank plc FIM, BIM and Credit Policy Manual appropriate lending guidelines
Agree and manage lending facilities within any agreed Approval Authority (RAA)
Manage operational risk, by using relevant MI to identify risk situations and take any appropriate action to minimise loss
Adhere to selling process and sales quality requirements
Ensure that all employees are aware of and effectively identify and manage applicable money laundering (ML), terrorist financing (TF), sanctions and reputational risks.
Complete other responsibilities, as assigned.
Major Challenges
 
The bank seeks to grow its RBWM business by understanding and fulfilling clients’ needs, through an efficient operation and the pursuit of providing clients with globally consistent experiences, excellent service. In the face of fierce competition in this segment the bank is seeking to grow the significance of this group in their contribution to our business.
The Mid-Tier Premier segment typically comprises clients with Total Relationship Balances of $500,000

Desired profile

Knowledge & Experience
Bachelor's degree or equivalent experience
Minimum of five years proven and progressive financial services and/or retail sales experience or equivalent
Evidence of strong sales results in insurance and investment products
Relationship management experience with high net worth clients
Strong technical skills in wealth management
Strong communication, client focus and influencing skills
Strong sales orientation, networking and portfolio management skills
Sound knowledge of financial services products and services and the client relationship management system
Understanding of business banking client segment and products and services
Local regulatory & license requirements
- job holder should possess valid licenses with accreditation on wealth management and qualification
Clear view on how to work with Compliance, Credit & Risk and Internal Control to ensure a balanced risk operating environment
Willingness to be mobile in local community
Able to communicate well in EnglishUnderstands / speaks second language
- Required: Mandarin, Asset: Cantonese as
Accreditations
Mutual Fund Licencing Requires Completion of:
Investment Funds in Canada Course; Canadian Investment Funds Course; or Canadian Securities Course; and
Mutual Fund Skills Builders Course
Good Knowledge of personal investment and credit financing
Completion of HSBC Business School and Accreditation
Personal Financial Planning Designation (PFP); For Quebec only, ICB certificate of achievement – Advanced Personal Finance
Leadership Capabilities
Have an understanding of the immediate regional Global Wealth strategy and the ability to plan own activities accordingly
Be ambitious about providing the highest standards of delivery to colleagues and clients
Show ability to set stretch goals for self and the ability to deliver these with courage and tenacity
Be authentic and show ability to engage with colleagues and clients to deliver at pace
Make considered decisions that protect HSBC & Global Wealth values, reputation and businesses
Global Wealth Management
- Relationship Manager Technical Capabilities (refer to PRM Capability Framework for more details)
Technical Capabilities
Client Skills
Client focus
Sales orientation
Portfolio management
Communicating & influencing
 
Business Acumen
Marketplace knowledge
Business understanding
 
Solutions
Premier products and services
HSBC services and propositions
 
Processes
Risk and compliance
Business processes
Tools and systems
 
Note: Capability Requirements (for the role holder, to be assessed through the selection process)