Print Marketing Specialist French Africa

Job description

Marketing Programs for HP Inc.'s Print business in French Africa working closely with the French Africa Print Marketing lead.
 
HP has been the leader in Printing since more than 3 decades. Fueled by constant innovation we aspire to turn the market and our business back to growth. In this role you will work within the French Africa print marketing lead on select campaign activations in close collaboration with the Iberia campaign leads. Strong (virtual) collaboration across category, sales and channel teams as well as with all marketing stakeholders will allow you to optimize campaigns for Iberia markets, brief local agency teams and report back on results and learnings. You will be assisted by campaign leads.
 
Some of your generic job ingredients will be:
 
- Assist in identifying market requirements for targeted customer segments and/or industry verticals
- Manage pre-established deliverables and plan from Marketing Communications/other teams
- Collect and synthesis messaging and content for assigned customer segment and industry-specific programs
- Develop/communicate closed-loop post-analysis of assigned programs
- Perform marketing support activities as required, e.g., APRIMO Marketing Resource Management (MRM)/Customer Relationship Management (CRM), PO/accrual management, collateral fulfillment
- Provide supporting data for marketing programs that generate revenue and share

Desired profile

Education and Experience Required:
 
- Business Analyst (BA) in Marketing or related degrees or equivalent level of experience
- Expertise with Microsoft Office tools
- Excellent English, fluent Spanish (can e acquired partially during the program) and at least one other major EMEA language (French, German, Italian, Russian, others)
 
Knowledge and Skills Required:
 
- Basic understanding of marketing fundamentals and tools
- Basic knowledge of industry, customer segment or respective Information Technology (IT) landscape
- Good ability to summarize and abstract industry or customer segment specific articles and reports
- Good communication and interpersonal skills
- Ability to work as part of a team