Interim Content Strategy and Design Lead

Job description

About Hilton

 

Hilton is one of the largest and fastest growing hospitality companies in the world, with more than 7,000 properties with more than 1,000,000 rooms in 120 countries and territories. In the 105 years since our founding, we have defined the hospitality industry and established a portfolio of 22 world-class brands, with the emergence of the Tempo brand and including our flagship Hilton Hotels & Resorts brand, which is the most recognized hotel brand in the world. We have more than 100 million members in our award–winning customer loyalty program, Hilton Honors .

 

Position Statement:

 

The Content Strategy and Design Lead will be a strong voice for content quality and consistency across Hilton’s global digital platforms. As a member of the Creative Marketing Team, you will collaboratively design content and help codify standards for logically ordered, user-focused, localised content that resonates with customers in a variety of languages, adheres to brand guidelines, and is optimised for global audiences.

 

The ideal candidate will act as subject-matter expert, providing strategic direction on the structure, substance, governance and workflow of content across Hilton’s ecosystem, as well as setting the standards for storytelling and innovation in the content space.

 

 

What will I be doing?

 

You will use content design and strategy methodologies to solve user experience problems, creating clear, contextual content that helps users reach their goals.

 

·       Engage with Hilton’s research and optimisation teams to ensure users’ content needs and expectations are met

·       Create product and brand content, interface copy, UI microcopy, and other content as required

·       Maintain and help evolve content standards, methodologies, guidelines, principles, and taxonomies for various audiences and initiatives

·       Create sitemaps, content audits, taxonomies, content models, and content architecture documents

·       Partner with UX and UI designers to shape the user experience through language, components, and interaction patterns

·  Liaise with product and business stakeholders to ensure collection of all relevant information/content

·       Participate in reviews to ensure products meet business and user objectives

·       Coordinate, lead, or manage small/non-complex projects, or independently perform segments of larger projects.

·       Lead content audits, creative brainstorming sessions and content exploration initiatives

·       Contribute to the product strategy and roadmap

·       Work with all of Hilton’s brands to establish a strategy for balancing implementing content standards and tone of voice across digital product.

Qualifications

 

Required Qualifications

 

·       experience creating digital content

·       Experience with web and mobile platforms

·       Excellent written and spoken English

·       Expert understanding of content design and content strategy

·       Excellent communication, presentation, storytelling, interpersonal and analytical skills

 

 

Preferred Qualifications

 

·       An online portfolio or samples of work demonstrating content strategy and design experience

·       Experience working with remote teams

·       Commitment to learning and expanding professional and technical knowledge

·       Storytelling and internal communications experience

 

What benefits will I receive?

Your benefits will include a competitive starting salary and holiday entitlement. As an employee you will become a member of the The Hilton Club which provides reduced hotel room rates in our hotels worldwide, plus discounts on products and services offered by Hilton Worldwide and its partners. We look forward to explaining in detail the range of excellent benefits that you would expect from a global hotel organization like Hilton Worldwide.