CATEGORY MANAGER MASS MARKET EUROPE H/F

Job description

In today's rapidly changing market, consumers seek convenience, innovation, and high-quality products at competitive prices. For the mass market channel, accessibility and value are key priorities for customers, providing Groupe SEB with opportunities to align its offerings and enhance its presence.

The mass market is essential for Groupe SEB, necessitating ongoing investment and strategic focus to sustain and grow its leadership.

Join our Team:

As Category Manager, your primary mission is to drive growth and market leadership within the mass market channel in Greater Europe. You will develop, support and explain category strategies to the different markets to enhance market share, optimize product positioning, and align with consumer needs, ensuring sustainable growth for Groupe SEB in the competitive landscape of small household equipment.

What we will achieve together:

• Define a strategic development roadmap for both countries and categories in close collaboration with internal stakeholders (markets, BUs…).
• Category Strategy Development: Support implementation of category-specific strategies that align with both company goals (BU Category Strategy) and market demands, ensuring product offerings meet consumer expectations in the mass market.
• Product & Portfolio Management: Oversee product lifecycle management, including launch, pricing, and portfolio optimization, to maximize profitability and market share.
• Channel Development: Collaborate with sales and marketing teams to develop tailored strategies that strengthen Groupe SEB's presence in the mass market channel and send the needs back to the BUs.
• Market & Shopper Insights: Leverage shopper insights and market trends to recommend innovative solutions and guide product development, ensuring Groupe SEB stays ahead of shopper expectations.
• Cross-functional collaboration: Work closely with Greater Europe teams (Commercial, Specialist, e-Commerce) to ensure alignment and successful category initiatives as well as BUs (CMI).
• Animate the best practices in term of category management from different markets to give feedback to the BUs and develop Category Management capabilities across Greater Europe.

Desired profile

Bring your skills :

• Master's degree in marketing, Business Administration (or related field)
• Minimum of 5 years of experience in category management, marketing, or related roles in the consumer goods or small household equipment sector
• Strong analytical skills with experience in data-driven decision-making
• Expertise in shopper behaviour and mass market trends
• Ability to drive change and work transversally
• Excellent communication skills, diplomacy and leadership
• Fluency in English is mandatory; proficiency in additional languages is a plus

Let's meet:

- First discussion with Valérie ROCHETTE, Europe Mass Channel Director and the recruitment team,

- Followed by a meeting with the VP Commercial

Join a French international Group driven by:

- Values: entrepreneurial drive, passion for innovation, professionalism, Group spirit and respect for people, with concrete commitments to citizenship and sustainable innovation,

- Support for employees: 1 in 2 positions is filled internally!

- Benefits for all: QVT agreements including 2 days' teleworking per week, vacation bonuses, profit-sharing, 13th month, CSE...

About Groupe SEB

Tefal, T-Fal, Krups, Lagostina, Rowenta, Moulinex, SUPOR, Seb, Calor, WMF, Arno, Emsa, All-Clad… autant de marques qui font partie du quotidien de millions de consommateurs dans plus de 150 pays. Le Groupe SEB (€8,1 milliards de CA - 33 000 collaborateurs) a su s'imposer comme la référence mondiale du petit équipement domestique grâce à une stratégie de généraliste, la puissance et la complémentarité de ses marques, sa dynamique d'innovation, son développement international et un outil industriel performant.

Le Groupe SEB s'engage à assurer à ses collaborateurs une politique socialement équitable (diversité et inclusion, qualité de vie au travail, santé/sécurité…) tout en développant des actions à impact positif pour la société et l'environnement (économie circulaire, lutte contre le changement climatique, engagement citoyen …)