Marketing Analyst

Job description

Segment

Integrated Supply & Trading
Role synopsis

·  The Marketing Analyst role in BP's marketing & trading business, North America Gas & Power (NAGP), is responsible for supporting all facets of the business' external branding/marketing plan and customer excellence program. This includes developing creative content for printed materials, customer newsletters and websites/social media, provide marketing support for annual customer events, manage relevant web trend reports (including search engine optimisation updates), support customer relationship management system, provide updates to the sales teams and liaise with the broader BP Communications & External Affairs teams.
·  NAGP has evolved from a business focused on gas & power to a unique, cross-commodity model that spans global energy markets. We are the largest natural gas marketer in North America, with deep physical expertise across all regions, optimizing assets for producers and consumers alike from Western Canada to Southeast U.S. and into Mexico. We have a robust power offer, serving retail energy providers, generators and private equity firms, among others. We have an expanding global natural gas liquids business with a presence in London and Singapore; and we are a registered swap dealer under Dodd-Frank, offering risk management solutions to our customers around the world.
·  In addition to supporting NAGP's broad marketing agenda, the Marketing Analyst will help to develop robust marketing and trading messages for the North America region, incorporating key aspects of the oil and products supply and trading business led out of Chicago.
·  Finally, BP's global marketing and trading business, Integrated Supply and Trading (IST), has six businesses around the world focused on delivering physical and financial solutions to our customers. The Marketing Analyst will support the team in sharing best practices and advancing the broader IST branding/marketing agenda.
Req ID

81832BR
Location

United States - Texas - Houston
Is this a part time position?

No
Relocation available

Negotiable
Travel required

Yes - up to 10%
Key accountabilities

·  Create content for printed materials (brochures), weekly customer newsletters, bp.com external websites, intranet site, customer presentations and social media posts
·  Support event planning for annual customer events
·  Manage relevant web trend reports (including search engine optimisation updates)
·  Support customer relationship management system
·  Help to organize routine updates for sales teams, locally and in regional offices
·  Liaise with the broader BP Communications & External Affairs teams, including Digital Media, Communications, and Brand
·  Provide best practice guidance and recommendations to the team to help advance the broader IST branding/marketing agenda.
Essential Education

Minimum Bachelor's degree or equivalent
Desirable criteria and qualifications

·  Spanish speaking individual would be added benefit
About BP

Our business is the exploration, production, refining, trading and distribution of energy. This is what we do, and we do it on a truly global scale. BP operates with business activities and customers in more than 80 countries across six continents. Every day, we serve millions of customers around the world. We are continually looking for talented, committed and ambitious people to help us shape the face of energy for the future.

Integrated Supply & Trading (IST) is BP's face to the traded markets for BP in oil, gas, power, chemicals and finance. IST's role is to enhance Group value through distinctive supply, commodity trading, risk management and information technology skills underpinned by a world class finance, control and compliance infrastructure. IST has a dynamic and highly skilled workforce, which creates value by combining analysis and commercial innovation with the material asset base of BP.

IST's North America Gas and Power (NAGP) business unit handles the supply and trading of natural gas and power in the North American energy market. Its business model is based on the growth of customer-facing businesses, underpinned by BP's supply position, web of interconnected assets, and world-class trading capabilities. The growth agenda is delivered through marketing and origination activities, as well as optimization and acquisition of strategic regional aggregator businesses.

IST fosters a diverse and inclusive workplace for all employees. We are proud of our stance on fairness, equal opportunity and meritocracy, which focuses on all of our employees reaching their full potential.
Application close date

08-Jun-2017
Sub-category

Marketing, Trading & Supply
Job category

Trading & Supply
Countries (State/Region)

United States - Texas
Disclaimer

If you are selected for a position in the United States, your employment will be contingent upon submission to and successful completion of a post-offer/pre-placement drug test (and alcohol screening/medical examination if required by the role) as well as pre-placement verification of the information and qualifications provided during the selection process. The drug screen requires a hair test for which BP must be able to obtain a sufficient hair sample for analysis (~4 cm/1 ½” scalp, or > 2 cm/¾” body – arms & armpits/legs/chest).

BP is an equal employment opportunity and affirmative action employer. View ourpolicy statement .

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or veteran status.

If you are a US-based applicant or you are applying to a position in the US and you are an individual with disability or a disabled veteran, and would like any type of assistance to apply or to access or to attend any recruitment or selection event, system or process, we would like to help you to ensure that your application process goes as smoothly as possible. If you need assistance, information, or answers to your questions, and you are an individual with disability or a disabled veteran, feel free to contact us or have any of your representatives contact us at BP US Application ,Telephone: 281.366.1999.

Read theEqual Employment Opportunity is the Law poster and theposter supplement - for more information about Equal Employment Opportunities. (Spanish version )

An equal opportunity employer/disability/vet.

Desired profile

Essential experience and job requirements

·  Familiarity with B2B branding/marketing programs
·  Familiarity in energy marketing and trading business (natural gas, power, natural gas liquids, structured products)
·  Experience with marketing, competitor intelligence and/or customer segmentation/analysis
·  Strong communications skills, written and verbal
·  Strong analytical skills, attention to detail
·  Ability to work independently as well as on team projects across regions
·  Familiarity with customer relationship management systems, Microsoft Office suite of tools and database management
Other Requirements (eg Travel, Location)

There are no additional requirements. Please respond with N/A below.
Eligibility Requirements

If you are applying for a position in the United States, you must be at least 18 years of age, legally authorized to work in the United States; and not require sponsorship for employment visa status (e.g., TN, H1B status), now or in the future.