Assistant Manager - Campaign Execution

Job description

Job Description:

Marketing Campaigns are critical drivers of American Express strategy to acquire, engage and retain customers. Marketing teams across international need best in class tools and processes to enable flawless and timely delivery of their campaigns to unlock the value for our customers and prospects. The International Marketing Operations team is responsible for supporting campaign targeting, execution, delivery and fulfillment.

The incumbent needs to provide the leadership to a team of programmers that is involved in all aspects of the development life cycle - from requirements analysis and design through development, testing, implementation and documentation to support ongoing campaign targeting execution processes & transformation activities under GMO marketing platforms (CMS & EBM) primarily based in SAS running on Unix (IDN) and mainframe environments.


Key Responsibilities:
· Operations management: Demonstrated ability to deliver high quality day to day operational requirements, while driving process transformation
· Responsible for capacity planning, work prioritization and allocation and dealing with escalations.
· Work closely with the key partner groups in supporting the marketing strategies and provide estimates for project implementations.
· Partner closely with GNICS – Customer Marketing Capabilities team to support implementation of ‘next-gen' customer marketing capabilities
· Ensuring that the design and build meet the defined business requirements.
· Delivering all the projects within the defined timelines and with complete accuracy.
· Resolution of defects as required.
· Responsible to create/maintain best practices on production processes to ensure future scalability, cross-training and efficiencies.

Other Responsibilities:
· May undertake regular code reviews to ensure alignment with development, implementation and performance standards.
· Involved in unit, integration and user acceptance testing - reviews test scripts; aligns with wider testing strategy.
· Keep up to date the program specifications/implementation documentation.

Offer of employment with American Express is conditioned upon the successful completion of a background verification check, subject to applicable laws and regulations.

Desired profile

Qualifications:
·  Candidate should have a Bachelor's/Master's degree in Management/ IT / Engineering (such as MBA/MCA/B.E/B.TECH/M.TECH) from a recognized university.
·  Excellent communication skills, collaborating, influencing and negotiating skills to manage large, cross-functional projects.
·  Ability to multi task – maintains focus despite interruptions. Quickly re-evaluates priorities based on new information; quickly shifts attention between tasks or projects
·  Minimum 2-3 years of programming experience in BASE & Advance SAS & SQL in UNIX and/or mainframe environment is preferred.
·  Demonstrated ability to develop and document technical and functional specifications and analyze software and systems process flows.