GROUP MARKETING DATA ANALYST APPRENTICE W/M

Job description

Reporting to the Group Data Marketing & Analytics Manager and to the Group Marketing Data Analyst, the Group Data Marketing apprentice is a key player working transversally with all Digital Marketing teams and regional and local teams on business intelligence (dashboarding & monitoring), and web analysis to implement global target vision.

Main missions:

Business Intelligence

• Understand Allianz Trade’s business, the needs of the Group and Regional teams and develop an appropriate methodology to meet them. 
• Identify, extract and reconcile relevant data from various systems and databases, ensure accuracy and reliability of marketing and commercial data.
• Design, build and maintain data visualisations and dashboards to make data accessible and easily understandable from top management to local operational teams.
• Contribute to the development of a BI service offering for all digital Marketing teams worldwide 
• Conduct ad-hoc analysis based on the evolving needs of various stakeholders.
• Maintain the data model in order to keep the current SLA in place.

Web analysis

• Leverage Adobe Analytics to analyze and optimize end-to-end customer engagement across 50+ local websites. 
• Collect business needs to deploy website enhancements: web measurement tracking, livechat, lead generation modules, paid promotion campaigns, programmatic campaigns. 

Profile/experience required:

• Master student (business school, engineer school, university)
• Fluent in English
• Strong interest in Digital Marketing, business oriented
• Bonus: 1–2 years of relevant professional experience in digital marketing analytics, or a related field in Business intelligence gained in France or abroad

Skills required

• Very good level in Excel / Powerpoint.
• Good level in Power BI / Tableau / other Business Intelligence tool is mandatory.
• Knowledge in Adobe Analytics is a plus.
• Strong analytical skills.
• Comfortable with figures.
• Rigorous and detail oriented.
• Proactive, curious
• Team player, good interpersonal skills.

#Paris

#France

92202 | Marketing & Design | Apprenticeship / Dual Studies | n.a. | Allianz Trade | Full-Time | Temporary