Social Media Intern (4 months)
Vaughan (York Regional Municipality) Personal services
Job description
Country: Canada
Job Function: Marketing & Communications
State / Province: Ontario
Position Type: Intern
City / Location: Woodbridge
Brand: adidas
Relocation: No
Somewhere, in one of our workshops right now, the future is taking shape. We are constantly working to redefine the way clothing and footwear transforms the pitch, court or course. This is what drives us: the feeling of discovery and the urge to innovate. When we create a product that makes our hearts beat faster, we know we’re onto something.
If this sounds inspiring, you might be one of us: Someone who loves to create the present, as well as shape the future. There’s a reason adidas has been at the forefront of defining sport for more than 60 years: We never stand still. Everyday, we work to improve everything we create.
At adidas, interesting, amazing and inspiring aren’t just ideas. They are what we do every single day.
Purpose:
The Social Media Intern is responsible for driving ongoing consumer engagement through the management of all relevant social channels and platforms.Deliver value to our communities through engaging content and interactions delivered via our social media platforms and leverage these platforms to create great relationships with our consumers.
This is an excellent learning opportunity fora top talent with strong communication, creative problem solving skillsand apassion forsports andthe sporting goodsindustry.
The internship program will go from 7th May - 24th August (16 weeks).
How to Apply:
Please impress us with your resume, cover letter and a
video (maximum 2 minutes). In this video be creative and show us your passion for the industry, this role and why you want to be part of adidas. Please upload your video to YouTube, Dropbox or a similar application and include the link to your video in your cover letter/ in your online application form.
Application deadline: 19th March 2018.
Key Responsibilities (Functional):
· Work with Digital Marketing Specialist in building and implementing campaigns
· Monitor organic and paid media campaigns to identify opportunities, adjustments, and ideas
· Report and measurement of organic and paid media campaigns
· Assist in distribution of assets
· Hands-on support at marketing events and activations
· Follow the global launch plans around key stories and content for the brand digital platforms
· Assist in creation and execution of a localized social publishing plan (as appropriate)
· Engage the community actively and responsively, both in relevant outside communities and existing own channels – monitor consumer conversation in real time (reacting to queries, resolving negative experiences and identifying areas relevant for further brand engagement and enhancement)
· Assist in the planning, publishing, moderation and ongoing engagement on relevant social platforms
· Be a key touch point for all digital trends and what’s next as it relates to digital Marketing.
· Integrate with cross-functional departments to ensure flawless execution and seamless connection plans: DTC, eComm, Sales, Customer Service, CRM, Retail, Product, Trade Marketing, etc.
· Presenting recommendations to Digital Marketing Specialist.
Key Relationships (Internal):
· DTC, eComm, Sales, Customer Service, CRM, Retail, Product, Trade Marketing
Knowledge Skills and Abilities :
· Knowing how to plan and having the ability to manage time
· Knowledge in key areas of marketing (social media and content marketing)
· Stay current in marketing trends and news e.g. Google updates and changes in algorithms
· Strong understanding of the sports related industry and consumer
· Strong presentation and communication skills
· Skills in MS office applications ( Outlook, Excel, Word and PowerPoint)
· Strong inter-personal/inter-departmental relationships management
Requisite Education and Experience / Minimum Qualifications:
· Currently enrolled in a College/University program relating to marketing, communications, digital media, public relations or a related field
· Broad experience in marketing digital campaigns and a good understanding of social media platforms.
adidas is an equal opportunity employer committed to diversity and inclusion. We encourage applications from all qualified candidates, including those with disabilities, and will accommodate applicants’ needs, upon request, throughout all stages of the recruitment and selection process. If selected to participate in an interview, accommodations will be made available on request. Please inform the Recruiter of the accommodation(s) that you may require. Information received relating to accommodation will be addressed confidentially.