Internships - Digital Planning & Activation (m/f)

Job description

Country: Germany
Job Function: Digital

State / Province: Germany
Position Type: Intern

City / Location: Herzogenaurach
Brand: adidas

Relocation: No

Want to practice what you've learned at university? Do you want to experience hands-on what your dream job is like? Are you a sports lover who's ready to work in an international environment and take responsibility for your own projects? Then welcome to adidas. This is an opportunity to join a truly international business with an environment that is often described as dynamic, innovative, and culturally diverse. If you share our love for sport and competition and have the drive to be number one in what you do, then consider this option to join our winning team!

Your Tasks:

· Put the consumer first in everything you do.
· Inspire us with proactive suggestions for how adidas could better connect with customers through best in class digital content.
· Support Content team in content & activation planning for cross-category digital experiences across the adidas digital ecosystem
· Work together with internal & external stakeholders to create & maintain digital experiences
· Coordinate market toolkit creation & distribution
· Liaise with Internal teams (e.g. Analytics, Search, Consumer Insights) to in order to assess content performance and opportunities to improve over time

Key Objectives:

· Hands-on involvement in the evolution of a new look adidas.com – including introduction of new, premium shopping features
· Support in the creation of guidelines and playbooks for content production for adidas digital channels
· Deliver monthly toolkits to 3 key markets
· Collaborate with the Analytics team to produce regular content performance reports
· Deliver monthly analytics & insights packages

Your Profile:

· Student of Digital Media/Content Marketing/Consumer Experience/ Marketing
· Enrolled as fulltime student for the complete duration of the internship. Or in the so called gap year between Bachelor and Master’s degree (EU citizens only! Only applies to EU citizens due to working permit regulations.)
· Fluent English language skills
· Very good MS Office skills
· Team player who enjoys working in an international environment
· Very good communication and interpersonal skills
· Passion for sports, familiarity with the sporting goods consumer mindset

Application Deadline: latest 15.01.2018

Start Dates: 01.02.2018 or 01.03.2018

Duration: 6 months

Location: adidas Headquarters in Herzogenaurach (near Nuremberg)

Please apply in the same language as the job description and be aware that applications without a cover letter cannot be considered.

Make your move to the World of Sports. Check out: www.herzo.adidas-group.com