Assistant Manager, Omni Channel Activation

Job description

Country: Malaysia
Job Function: Marketing & Communications

State / Province: Malaysia
Position Type: Full time

City / Location: Petaling Jaya
Brand: adidas

Relocation: No

Somewhere, in one of our workshops right now, the future is taking shape. We are constantly working to redefine the way clothing and footwear transforms the pitch, court or course. This is what drives us: the feeling of discovery and the urge to innovate. When we create a product that makes our hearts beat faster, we know we’re onto something.

If this sounds inspiring, you might be one of us: Someone who loves to create the present, as well as shape the future. There’s a reason adidas has been at the forefront of defining sport for more than 60 years: We never stand still. Everyday, we work to improve everything we create.

At adidas, interesting, amazing and inspiring aren’t just ideas. They are what we do every single day.

Purpose/ Mission:

To ensure the efficient deployment of adidas concepts both product and brand (SP/SS) through omni-channel (retail, wholesale, ecom) marketing across all categories. To support sustainable and profitable market share growth in the relevant SFC by providing effective and efficient omnichannel deployment of key product categories across all appropriate customers, channels, including monobrand, wholesale and ecom

Accountabilities:

(To be performed in alignment with global and regional guidelines)

Functional:

· Execution of the 360 degree omnichannel product and brand concepts in market.
· Ensure that all key concepts for the season are sold in to all market channels in country.
· Ensure all relevant brand and product category KPI’s and financial targets are met.
· Ensure global/ regional marketing guidelines are upheld during execution of concepts in market.
· Ensure mid and post season analysis of sell in and sell through of all concepts across all channels. .
· Work cross-functionally with the market ecommerce and sales teams to pro-actively assess any sell through issues and develop in conjunction with SEAPAC brand teams solutions as appropriate to address the same.
· Omnichannel Consumer Intelligence and drive the successful implementation of Consumer Profile Mapping across all channels for brand adidas.
· Monitor category forecast, Sell In process including all internal and external meetings, presentations.
· Execution and delivery of key concepts at pre line final line meetings for season sell in meetings. All strategies are to be in line with Global and SEAPAC direction.

People:

· Work alongside involved internal stakeholders in relation to our Category / Brand process and plans.
· Act as a business contact for external parties (agencies and suppliers).
· Act as a country category stakeholder for wholesale retailers, external contacts.
· Act as a business contact and country feedback facilitator to SEA for all channels / pertinent categories.

Controlling:

· To monitor all required reports and budgets.

Group competencies:

· Influence Others
· Result Orientation
· Manage Business Process & Project
· Provide Framework for Performance

Functional competencies:

· Effective control of all omnichannel disciplines within the MWB
· Presentation skills.
· Strong leadership and influencing skills
· Solid business acumen and in-depth knowledge of Retail KPIs

Professional background/ Experience:

· 3-5 years’ experience with a mix of consumer, ecom, trade and retail marketing
· High level of project management, budget management and scheduling
· Experience from working in fast fashion Retail
· Market level experience (working at national/ subsidiary head office environment or equivalent)

Education:

University degree in business with retail/marketing focus and ideally some exposure to sports/fashion or a university degree in sports/fashion with marketing focus or other exposure to marketing

IT:

Advanced competence with office suite of software, knowledge of SAP, adobe InDesign and Photoshop.

Language Skills:

English: Fluent written/ spoken.