Paid Media Campaign Analyst

Job description

We are:

Accenture Marketing Operations is the global managed services arm of Accenture Interactive. We activate and optimize hyper-relevant, data-driven, brand experiences to deliver breakthrough marketing-led growth, cost effectively, across all digital touchpoints and channels.

Yesler, part of Accenture Interactive, is an integrated B2B marketing services organization. We blend strategy, creativity, and technology to build demand, engage customers, and grow revenue. We take an integrated approach to serving the entire marketing organization—not only the strategies, content, and programs to create demand but also the infrastructure, operations, and project management required to execute, measure, and optimize for results. Advance your career in a fast-accelerating digital marketing agency on track to transform the industry and dominate the market. Disrupt, innovate, and change the way frictionless marketing strategy is delivered to clients at scale. Deploy new technologies and data-driven insights. Transform the performance of leading brands. Grow alongside our global talent network. Join Accenture Interactive Marketing Operations.

You are:

A data-driven digital marketer who drives brand awareness and revenue results for clients through paid social, paid search and display campaigns. As a Paid Media Campaign Sr. Analyst , you will work side-by-side with our Paid Media Strategists to help develop and execute our clients' comprehensive paid strategies. This role supports strategy and planning efforts, as well as handling all execution, optimization, reporting, budget pacing, billing/invoicing, and day-to-day communications with vendors. You will be part of a dynamic team which will capitalize on your strengths in communication, collaboration and resourcefulness.

The Work:

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Work closely with Paid Media Strategists to develop strategic channel approaches that drive results

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Build, stage, and execute campaigns across channels, including Paid Search, Paid Social, Programmatic Display, Native, and Content Syndication

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Perform day-to-day activities, including campaign builds, performance monitoring, bid management, budget pacing, forecasting, A/B testing and more

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Spearhead campaign tracking and reporting, including generating pixels, building tracking URLs, and compiling data for client-facing reports

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Research and submit inquiries, schedule intro calls, and evaluate potential new partners/vendors

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Identify and monitor media trends and client competitors for future opportunity testing

Desired profile

Qualifications :

Here's What You Need:

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Minimum 2 years of experience managing paid search and paid social campaigns on Google Ads (Search and GDN), Facebook and LinkedIn

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Min 2 years of advanced Excel skills, including but not limited to PivotTables and VLOOKUP's

Bonus Points:

· 
Bachelor's degree

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Marketing campaign experience in support of the B2B enterprise, preferably within an agency environment

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Familiarity working within an Agile project management environment

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Excellent written and verbal communication skills, demonstrated with timely, relevant and clear information/messaging

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Ability to work effectively in a fast paced, global ecosystem with international stakeholders

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Practical problem solving and strategic thinking skills

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Ability to work collaboratively in a process and deadline-driven environment

Applicants for employment in the US must have work authorization that does not now or in the future require sponsorship of a visa for employment authorization in the United States and with Accenture.

Equal Employment Opportunity Statement

Accenture is an Equal Opportunity Employer. We believe that no one should be discriminated against because of their differences, such as age, disability, ethnicity, gender, gender identity and expression, religion or sexual orientation. Our rich diversity makes us more innovative, more competitive and more creative, which helps us better serve our clients and our communities.

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Accenture is committed to providing veteran employment opportunities to our service men and women.

For details, view a copy of the Accenture Equal Opportunity and Affirmative Action Policy Statement

Requesting An Accommodation

Accenture is committed to providing equal employment opportunities for persons with disabilities or religious observances, including reasonable accommodation when needed. If you are hired by Accenture and require accommodation to perform the essential functions of your role, you will be asked to participate in our reasonable accommodation process. Accommodations made to facilitate the recruiting process are not a guarantee of future or continued accommodations once hired.

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Other Employment Statements

Candidates who are currently employed by a client of Accenture or an affiliated Accenture business may not be eligible for consideration.

Job candidates will not be obligated to disclose sealed or expunged records of conviction or arrest as part of the hiring process.

The Company will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. Additionally, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the Company's legal duty to furnish information.