Accenture Interactive: Digital Analytics Sr Analyst/ Consultant -New York, NY
Northeast, United States Bachelor's Degree Community management
Job description
Accenture Interactive
Accenture Interactive helps CMOs and marketing organizations drive superior performance through relevance at scale. We offer a comprehensive suite of analytics, consulting and technology to drive up marketing performance, drive down the cost per interaction and create relevant consumer experiences on a massive scale.
Job Summary
There will never be a typical day at Accenture Interactive, but that's why people love it here. The opportunities to make a difference while working on exciting client initiatives are limitless in this ever-changing space. Here's a snapshot of your responsibilities:
Delivery
· Perform assessments, develop strategies, and deliver roadmaps to help clients understand their current digital analytics capabilities and opportunities.
· Deploy digital analytics platforms (Adobe Analytics, Google Analytics Premium, etc.) across digital properties including mobile web and apps.
· Develop measurement strategies and perform analysis for Client reporting
· Manage and deploy tagging for digital analytics, paid media, and 3 rd party applications
· Analyze, interpret and visualize complex data to provide meaning and recommendations for optimization
Desired profile
Qualifications :
Basic Qualifications
• Minimum of 2 years of experience in digital analytics.
• Minimum of 2 years of experience using Adobe analytics and/or Google Analytics (GA360)
• Minimum of 2 years of experience using, installing and / or customizing web analytics and tag management solutions
• Passionate about data, analytics and technology (ex: avid consumer of TED talks and Wired Magazine)
• Minimum of Bachelor's degree or higher in marketing, economics, mathematics, or technical specialty
Advanced Qualifications
• Technical understanding of how digital analytics and tag management solutions are deployed
• Ability to complete complex tag deployment within tools like Dynamic Tag Manager and Google Tag Manager
· Ability to analyze, interpret, and visualize complex data from online and offline sources to provided meaning and recommendations for optimization
· Knowledge of web analytics and tag management solutions and differences between providers (ex: Adobe, Google, Tealium, Ensighten, etc.)
Set Yourself Apart
• Experience with client-facing projects ideally in consulting, agency or other business-related services
• Experience with attribution modeling and software (e.g., Attribution 360, VisualIQ)
• Experience performing advanced analytics on digital data sources (e.g., digital analytics data, digital advertising data, DMP data, audience data, social data, search data, etc.)
• Experience developing reporting and advancing data visualization capabilities with new or existing tools (e.g. Tableau, Qlik, TIBCO/Spotfire, etc.)
• Experience with data and analytic tools such as such as SQL, Excel-pivot tables, SAS, UNIX
• Solid Knowledge of data integration techniques and processes (Data matching & key vendors, data fusion & key partners, etc.)
Professional Skill Requirements
· Proven ability to work creatively and analytically in a problem-solving environment
· Strong attention to detail
· Desire to work in an information systems environment
· Excellent communication (written and oral) and interpersonal skills
· Ability to take complex solutions and make them simple to explain and digest
WHERE YOU LIVE: San Francisco, Chicago or New York, NY; Travel as Needed for Client Project Support
OUR COMMITMENT TO YOU
• Your entrepreneurial spirit and vision will be rewarded, and your success will fuel opportunities for career advancement
• You'll make a difference for some pretty impressive clients. Accenture serves many of the Fortune Global 100 on high-profile projects
• Opportunities to learn daily through training, assignments and collaboration with experts across the company
• Access to leading-edge technology
• Along with a competitive salary, Accenture offers a comprehensive package that includes generous paid time off, 401K match and an employee healthcare plan
CALL TO ACTION
Now is the time to become a digital disrupter. The opportunity is here—what's stopping you from pursuing it?
Applicants for employment in the US must have work authorization that does not now or in the future require sponsorship of a visa for employment authorization in the United States and with Accenture (i.e., H1-B visa, F-1 visa (OPT), TN visa or any other non-immigrant status).
Candidates who are currently employed by a client of Accenture or an affiliated Accenture business may not be eligible for consideration.
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