Marketing Executive
07-2018 - NowMarketing • Support the Marketing department in its delivery of marketing strategies ensuring clear and consistent brand messaging at all times.
• Prepare on-brand material for timely and effective delivery of both assigned programmes and ad-hoc activities including, trade promotions, trade email communications, seasonal collection launch activities, retailer support, exhibition and event preparation.
• Coordinate the receipt of assets to facilitate the seasonal collection launch and associated mail out activity.
• Analyse and report on trade promotions and other B2B activities against their set KPIs.
• Support international PR objectives, activity and administration. Assist in the assessment of opportunities as they arise, and work with the Graphics Artworker to ensure image and information requests are fulfilled in a timely manner.
• Support the Head of Brand, delivering tasks as requested, including copywriting for promotional materials, product and collection information, packaging and POS.
• Support the ecommerce channel with content for social media (including responding to customers), blogs, and competitions to drive consumer demand.
• Promote excellence in internal communications, demonstrating best-practice at all times.