Lixuan YANG - WIZBII Lixuan YANG has published his/her professional profile on WIZBII. L Y

Lixuan YANG

30years • Paris

Summary

Through group digital marketing CRM project management & corporate business analysis experiences, I equip strong analytical, collaborative and communication skill.   My academic performance and professional experiences attribute I am a competitive candidate who can make a valuable contribution to your team.

Skills

Microsoft Office PackSAPGoogle AnalyticsSalesforceMarketoVBATableauEnglishCRMBusiness AnalysisFinancial AnalyisisCustomer Acquisitionlead gererationDigital Marketing

Experiences

Group Digital Marketing ECRM Project Manager

12-2018 - NowMarketing• Conducted in-depth qualitative and quantitative analysis of main KPIs on 6 marketing channels (digital, telemarketing, referral, etc.) of 9 main countries (US/UK/FR/DE/SP/HK/NL/IT/TR) • Designed and tracked website traffic Google Analytics to optimize the UX and ROI • Developed market automation by leveraging lead scoring model in terms of behavior scoring, predict scoring and demographic attributes • Optimized sales management to maximize lead conversion and sales opportunities on Salesforce • Engaged and assisted in the implementation of the Global CRM Strategy

Corporate Business Analyst

06-2018 - 12-2018 Sales• Designed monthly risk indicators dashboard to monitor potential financial and business risk for +1000 SME clients, identifying business needs and defining an action plan, driving and implementing • Coordinated and contributed to estimating P/L distribution and optimizing B2B strategies for cost saving, seasonal promotion, and green marketing • Conducted Ad hoc analysis regarding market evolution, customers preference, horizontal competition for key corporate clients APPLE, LVMH, etc.

Education & training

Master in Management- Edhec Nice

2017 - 2020 Master's Degree Nice, Alpes-MaritimesAccounting / Management control

My soft skills

Positive
Analytical
Team player
Communicating

Languages spoken

  • English

    Professional

  • Mandarin

    Native language

  • French

    Intermediate

Make every future a success.
  • Job directory
  • Business directory
    •