Operational marketing manager
02-2017 - 09-2017 Monaco - February - September 2017
• Building of the operational marketing plan & in charge of the promotional schedule (management & execution of the various sponsors activities & promotions)
•Selection of the vectors of communication for the launch of advertisement campaigns, media plan & promotional events (summer season subscription campaign, new pro. players presentation)
• Creation and planning with various agencies of the communication supports for the club (subscription campaign 2017/18, match day posters, content for social media, newsletter & merchandising website)
• In charge of the implementation of the marketing plans in connection with various suppliers (creative & event agencies, printers & urban display companies)
• Elaboration of marketing tools best adapted for the club to produce the adqueta strategy (P.O.S. advertising, flyers, banners, etc.)
• Management of the media partnerships (radios, urban publicity, newspaper & magazines)
• Follow up of the execution of the operations on field (Stadium, training center, special venues in Monaco) & for the 2017 Champions title celebration ceremony