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Carey Boyes

Digital Marketing Executive

38years • Corby

Summary

Digital Assets Executive with Marketing, Administration and Analyst experience. Skills in IT, coaching, communication, reporting, scheduling and problem solving. Able to prioritise workload, learn quickly and meet deadlines. Currently running my own blog with 54,000 followers proving my ability to gain organic followers through content.

Skills

Adobe

Microsoft

Content Management

Data Analytics

Systems Administration

Web Page Design

Experiences

Digital Asset Executive

08-2017 - Now

Works / Construction sites

Digital asset management of TradeDirect to ensure it is a functional digital marketing and transaction platform. Managing all data and images loaded into Pimberly, to be used for all online and print marketing. Setting up review processes at each stage of the website development to ensure all information will appear correctly, giving the Category Managers final approval of their product line before anything appears online. Coaching Category Managers in Pimberly, making sure that they can amend their product line with new information and approve products to appear online when content is complete. Working closely with other departments to ensure smooth progression of digital assets and communication with suppliers during the setup of the TradeDirect website.

Yield Analyst for Tour Operations

08-2016 - 02-2017

Hotels - Restaurants

Advising when tours require promotional support to maximise margins. Working closely with Marketing to plan promotional activity. Input into promotions offered to maximise passenger numbers and margins in line with sales lifecycle. Brochure copy and advertising material proof checking. Review terms and conditions on all Marketing and Trade Sales activity. Weekly reporting on Trading Statistics, Consolidated tours, Flight risk seats and Sales related to promotional activity.

Digital Marketing Assistant

03-2014 - 06-2016

Energy / Materials / Mechanics

Develop the Featured Products programme to increase sales on the global website. Resolving issues quickly and managing the programme from end to end. Reporting monthly with sales figures and insight for continuous improvement. Taking on new responsibilities when my manager left the business. Coaching colleagues and scheduling the day to day running of the team. Managing the setup of marketing content and article links appearing across all global websites, ensuring that links were relevant to the customer and able to generate sales. Working with other departments to streamline the process.

Education & training

University Of Derby, Uk

2005 - 2009

Derby, Derby, Derby, UK, Derby

Social and cultural activities, Audiovisual production,

HR / Training

My soft skills

Independent

Creative

Curious

Analytical