Senior creative visual manager
05-2007 - 10-2017 Marketing • Reported to the Head of Creative Production and tasked with acquiring additional responsibilities to ensure smooth progression within the department, honouring timelines, production, communications and decision-making, in alignment with business requirements and calendar commitments
• Managed and directed a diverse and creative specialist team to assure alignment with overall brand strategy
• Maintained excellent working relationships with both internal and external stakeholders, including suppliers, to ensure the effective management of projects, including various elements such as briefing, sampling, costs, allocations, timeframes and delivery
• Designed seasonal window concepts, presenting ideas to the Brand Director and Head of VM, and disseminated information across all involved parties
• Developed new concepts for house brands and collaborated with brand teams to manage seasonal requirements, including print and production brand marketing team, VM Product Managers and PR
• Maintained a comprehensive calendar of Head Office activity, including upcoming events, refits, window schemes and general Store Development actions
• Partnered with the Marketing team for external brand partner collaborations, in addition to window and in-store opportunities
• Assured budget monitoring during each scheme and projects, and effectively planned advanced timetables for the year ahead to better control timeframes and budget allocations
• Created and delivered workshops across all areas of the business on window displays, in-store sites and new department visual enhancement
• Organised and facilitated global multiple store openings and refits, leveraging visual presence and guidelines
• Created synergy across windows, ensuring adherence towards business policy and alignment of requirements, throughout the top 30 stores and 30 core stores
• Maintained awareness of industry movements, trend analysis and competitor window displays, ensuring the gathering of new ideas for materials and design
• Supported Regional and Visual Managers through store visits and identified key actions for improvement