Content + Program Marketer

Whowe are

Builda brighter future while learning and growing with Brightly, a Siemens companyat the intersection of technology, community, and sustainability. Our globalteam of innovators is always looking to create meaningful solutions to some ofthe toughest challenges facing our world. Find out how far your passion cantake you.

Aboutthe job

Theworld is digital first and creating engaging online experiences and sharinghigh-quality content are critical for connecting with and converting today'sB2B buyers. As the Content + Program Marketer, you will assist with theplanning, development, management, and execution of our marketing content andcollateral as a critical subset of our internal creative agency and inboundengine. You will partner with internal stakeholders to deliver content andcreative projects in a timely manner while driving engagement with our targetaudiences and promoting awareness of Brightly as a leadingsoftware-as-a-service (SaaS) provider.

Whatyou’ll be doing

• Drive theexecution of global content marketing to deliver valuable, relevant andconsistent content across multiple channels, audiences and the client journey.
• Manage ourcontent marketing efforts end to end, overseeing the editorial calendar andcontent development process to support brand, reputation, client, portfolio andnurture marketing efforts plus other demand gen + sales programs.
• Organize,maintain and socialize a searchable internal content library available toentire Brightly organization.
• Streamlineinbound content and creative requests to ensure projects are completed anddelivered promptly.
• Collaborate withmarketing stakeholders and subject matter experts to identify topics, supportcompelling copy and content development, and work with designers to translateinto a variety of appropriate digital and visual formats (whitepapers,infographics, videos, blogs, etc.) that reinforce our expertise and can be usedacross owned, earned, paid and shared channels.
• Manage theongoing blog strategy and collaborate with stakeholders and channel owners (PR,social) to improve organic search efforts with backlinking andcross-pollination.
• Serve as theinternal publisher, expert and manager of our website resource library andcontent hubs ensuring content is current, searchable and accessible.
• Foster harmoniousrelations with internal marketing and Brightly partners.
• Collaborate withSenior Manager – Content + Creative Strategy on go-to-market strategy, SMEcontent writing and quarterly/yearly team goals and monthly/quarterly metricsreporting.

Whatyou need

MinimumRequirements:

• Bachelor’s degreerequired.
• 2-5 years ofexperience in marketing, with experience in omni-channel content writing,thought leadership and content strategy. 
• The ideal candidate will haveexperience of working for B2B SaaS companies.
• Excellent peopleskills with the ability to effectively partner with cross-functional teams.
• Working knowledgeof Asana preferred and ability to implement best practices.
• A bias towardsaction and sense of ownership.
• Outstandingattention to detail and high personal quality expectations.
• Excellentorganizational skills with the capacity to manage multiple, potentiallycompeting, priorities and tasks simultaneously.
• Flexibility toadjust to and meet ongoing or changing business needs.

Siemens offers a variety of health and wellness benefits to employees. Details regarding our benefits can be found here: https://www.benefitsquickstart.com/siemens/index.html.

The pay range for this position is $59,400 - $101,900. The actual wage offered may be lower or higher depending on budget and candidate experience, knowledge, skills, qualifications and premium geographic location.

TheBrightly culture

 We’re guided by a vision of community thatserves the ambitions and wellbeing of all people, and our professionalcommunities are no exception. We model that ideal every day by beingsupportive, collaborative partners to one another, conscientiously making spacefor our colleagues to grow and thrive. Our passionate team is driven to createa future where smarter infrastructure protects the environments that shape andconnect us all. That brighter future starts with us.

Wecelebrate the fact that our people are individuals and have differentpreferences and needs. If we all thought the same, we would never think ofanything new! That’s why we recruit extraordinary minds from all walks of life.We are committed to furthering our culture of diversity, equity and inclusion.We encourage applications from a diverse talent pool including protectedveterans or individuals with disabilities. Reach out and we are happy to givethe opportunity to discuss flexibility and reasonable adjustment requirements.Many of our team members are working effectively in a remote, virtualenvironment adding to our ability to offer more flexibility on how you handleyour time. Bring your curiosity and creativity and help us craft tomorrow!

 Qualified Applicants must be legallyauthorized for employment in the United States. Qualified Applicants will notrequire employer sponsored work authorization now or in the future foremployment in the United States