[Van Cleef & Arpels] Communication Senior Manager
Seoul, SOUTH KOREA Logistics
Job description
Communication Senior Manager
A pivotal role with full responsibility to implement the communication strategies for our Maison within the framework of the global and regional directions and local priorities/initiatives. His/Her main objectives are to nurture our Maison’s DNA, to convey our field of expression within communication territory and to secure our Maison’s leadership as ultimate High Jewelry Maison in Korea.
· Budget Management
· Build A&P budget (media, PR, event, client treatment etc.)
· Responsible for communication budget planning and follow-up
· Track and manage monthly, quarterly, yearly A&P spending and expenses
· Strategic Planning & review
· Develop and implement the long-term and yearly communication strategies across all functions
· Analyze the implementations of all communication strategies and campaign KPIs
· Digital & Media
· Annual media planning and strategy development
· Supervise media execution and KPI achievement
· Public Relations
· Secure a close relationship with key media, KOL, local artist community
· Plan strategic PR initiatives
· Event
· Propose annual event calendar
· Supervise pre/post event report and KPI achievement
· Support all local/regional/international PR event
· Team Leadership
· Empower the team and be a role model based on our Maison’s values
· Develop all communication team members skillsets, leadership and competencies
To know
· Min. 12 years of professional communication experience in high-end consumer industry, with at least 2 years in people management experience
· Strong communication skills both in Korean and English
· Solid local network
· Hands-on management skills and ability to interact with various stakeholders
Key competencies
· Exercise sound judgement
· Roll-out strategy
· Ensure delivery
· Drive for result
· Develop team leadership and expertise
· Develop trusting and sustainable relationships
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