Expires soon PERNOD RICARD SA

MMPJ - CHAMPAGNE BRAND AMBASSADOR HF

  • V.I.E.
  • Johannesburg (City of Johannesburg Metropolitan Municipality)
  • Master, Bac +5

Job description

Ready to kick-start your international career?
Eager to join the leader of premium and prestige spirits worldwide?
Unleash your entrepreneurial spirit by joining a unique adventure with us!
You will represent the Martell Mumm Perrier-Jouët brands in one key country for our business development.
Your role will be to engage with our key stakeholders : the local Pernod Ricard team, our consumers, the bartenders, the trade, or Media…
Your mission will be to inspire and interact with the relevant targets by implementing our marketing & commercial strategy.
Key responsibilities include driving Brand Education, supporting the implementation of all promotional activities & events, building strong relationships and win share of mind with key influencers, and amplify all activities through social media platforms.
We have an international presence and open several positions per year across the world, from Africa or Europe to Asia-Pacific and Americas.
CORE MISSION & RESPONSIBILITIES
Brand Education
Inspire and Educate:
- Pernod Ricard Local Teams (Marketing and Sales), Local Distributor Sales Forces: ensuring deep understanding of the category and brand specificities, increasing share of mind and engagement for the brand.
- Trade: staff and consumers mentoring for key trade accounts (existing and potential ones), working in conjunction with the local sales and marketing teams.
- Influencers: convert influencers (consumers, trade, media…) to the brand through Education and Tasting.
Brand Activation
Key support and referent for marketing, trade marketing and sales team in the day-to-day activities and events:
- Support for all consumer and trade promotional activities: implementation, tracking and evaluation.
- “Brand face” during Brand events and dinners.
- Market Intelligence > be the eyes and ears on the market. Investigating and reporting on Key competitor activities / New Products / New Trends.
Influencer Marketing
At the heart of the Advocacy system:
- Developing, building and managing relationships with key influencers (consumers, trade, media, digital influencers) and VVIP’s.
- Managing an on-going relationship with key flagship trade partners to deliver incremental business.
- Exploring opportunities amongst identified targeted tribes and HNWI’s.
Digital amplification
- Social Media: Contributing to develop the MMPJ brands notoriety and image by feeding key social media platforms.
- Amplification: Ensuring events and brand activities promotion and coverage through the presence of digital key influencers (social media, blog, online media,…).
- eCRM: Contributing to the building of the online consumers database so to grow loyalty, advocacy and sales.
Reporting
- Monthly reporting to complete (including key activities and market intelligence information) and circulate to Local and International Team.
- Provide regular Best Practice sharing and Activity updates on internal Pernod Ricard online networks.
PROFILE REQUIREMENTS
Background and Experience
- V.I.E (EU citizen, under 28 y.o.)
- http://www.businessfrance.fr/v-i-e/
- University or Business School Masters’ Degree, ideally in Business Administration, Marketing, Sales, Management, Communication, Hospitality
- Wines & Spirits Enthusiast and Connoisseur
- International Mindset and Experience(s)
- Previous experience in Marketing / Sales / Hospitality / F&B
- Fluent in English
Profile
- A sociable and outgoing personality with strong communication and networking skills
- A flair to present with passion and embody our Brands
- Real Autonomy, with Dynamic, Proactive and Positive ‘can do’ attitude
- Ability to demonstrate creativity and entrepreneurial skills
- Digital mindset &Social media savvy
- Reliable and Hardworking / Ability to deliver quality executions on time and control budgets
- Adaptable with a strong sensitivity to multicultural marketing and ability to adjust speech and behavior to different types of audiences
- Good level of integrity and ethics (responsible alcohol consumption and behavior)
How to apply?
Please submit your application in English directly on our Corporate Website http://career.pernod-ricard.com/en
Timeline: What are your key dates?
Deadline to apply : 22/03/17
Recruitment process (videos, interviews and assessment) : April and May
Please note that the assessment center will take place in Paris.
Starting date:
- Training in France: 26/06/17
- First day in Market : from 01/08/17
Want to learn more about the MMPJ Brand ambassadors program ?
Have a look to questions answered by our insiders during our last live chat.
https://pernod-ricard.career-inspiration.com/app/discussions/is_from_chat:45f31d16b1058d586fc3be7207b58053
Follow us on www.
Martell.com, www.ghmumm.com, www.perrierjouet.com, https://www.instagram.com/mmpj_brand_ambassadors/

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