Offers “PepsiCo”

Expires soon PepsiCo

Junior Brand Manager

  • Warszawa, POLAND
  • Marketing

Job description



Job Description

Auto req ID: 179045BR

Job Description

The role contributes to powerful brand building and generates strong business results through:

1. Contributing toachieving agreed business objectives and sustainable and profitable growth of PepsiCoBeveragesbusiness.

2. Contributing to development and execution ofbrandstrategies (Rockstar, Gatorade, Waters, Juices)

3. Contributing to development of brand plans & key marketing programs.

Primary Accountabilities :

·  BUSINESS PERFORMANCE: Contributes to the delivery of agreed volume, revenue, profit and SOM forbrandRockstar, Gatorade, Waters, Juices.Learns the business and competitive environment.
·  STRATEGIC PLANNING: Contributes to the development of brand annual activity plan & budget. Works on amplifying Eastern Europe Region Category activations. Delivers key initiatives / projects.
·  INNOVATION: Contributes to the delivery of brand innovation agenda.
·  COMMUNICATION: Executes communication development, ensures effective and efficient investment in line with assigned A&M budget. Aligns and runs brand communication, which enhancesbrand (Rockstar, Gatorade, Waters, Juices)image and its scores.
·  EXECUTION: Ensures perfect timing and quality of assigned brand projects execution including cooperation with ATL/BTL agencies and Trade Marketing / Sales. Amplifies regional/ global assets. Ensures consumer centricity.
·  RELATIONSHIP MANAGEMENT: Actively works with Brand Manager / Senior Brand Manager on delivering yearly brand activation calendar.Effectively collaborates with other functions (Commercialization, Consumer Insights, Trade Marketing, Sales, Operations, and Revenue Management etc). Executes management information requests in a timely manner.

Qualifications/Requirements

The Role requires:

·  University degree, Marketing/Management degree is an advantage
·  2+ years of marketing experience (in a FMCG company/ advertising agency/research agency)
·  Experience with business processes: A&M budget control, managing brand projects and contributing to advertising development
·  Project Management skills
·  Fluent in Nielsen and with strong Analitical Skills
·  Good Collaboration and Communication Skills, ability to build cross-functional relations
·  Flexibility to adapt to a changing business environment
·  Ability to work independently, self-motivation and passion for learning and development
·  Fluent English

Relocation Eligible: Not Applicable
Job Type: Regular

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