Offers “General Electric”

Expires soon General Electric

Digital Marketing Internship (m/f)

  • Praktikum
  • Berlin, Deutschland
  • Marketing

Job description

3082555
Additional Cities

Munich
Career Level

Co-op/Intern
Relocation Assistance

No
Business

GE Healthcare
Business Segment

Healthcare Global Services
Function

Product Management
Country/Territory

Germany
Postal Code

80807
Role Summary/Purpose

Starting as soon as possible, we provide a 6-8-month internship in our Marketing department, Ultrasound IT, in Munich. We develop software solutions for doctors. You will proactively work on digital marketing projects to grow awareness and usage of our software products.
Essential Responsibilities

Main tasks will be: 

·  Digital market research and customer understanding 
·  work with global marketing leadership to define, set-up, execute and analyze global customer research
·  Interactive software demo 
·  Identify customer needs 
·  Define look and feel of interactive guide 
·  Build the interactive guide in multiple languages
·  International website and digital marketing 
·  Website support for multiple countries
·  Work on selected digital marketing pilots, e.g. Search Marketing, Communities Management, online co-marketing with partners. 
·  Work with acquiring market approval for the interactive guide and other digital media
Qualifications/Requirements

·  Academic background 
·  Business studies with Marketing focus 
·  Alternatively: Study of digital media / digital marketing (preferably experience with standard CMS solutions, web-design and/or Adobe Flash-related projects and/or app-design and building) 
·  Experience with digital marketing (web, video, search marketing, etc) as well as desktop publishing and/or general graphic design-related software 
·  Quick learner of new software 
·  A great eye for design, usability, detail and quality 
·  Experience in the software market is an advantage 
·  Experience with Adobe Captivate is an advantage 
·  Fluent in German and English
About Us

GE is the world's Digital Industrial Company, transforming industry with software-defined machines and solutions that are connected, responsive and predictive. Through our people, leadership development, services, technology and scale, GE delivers better outcomes for global customers by speaking the language of industry.

Make every future a success.
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