Offers “CGI”

11 days agoCGI

Client acquisition Specialist

  • Montréal, CANADA
  • Marketing

Job description

Position Description:

CGI – Payroll Services Centre (PSC) offers all-in-one cloud-based solution that simplifies Payroll and Human Capital Management. We are proud of our privileged relationships with clients, and their satisfaction rate is very high.
Every day, our members help thousands of customers pay their employees in different industries. In this role, you will contribute to the success of local businesses within a dynamic team, with over 700 professionals and more than 62,000 customers!
We are looking for a reliable and motivated individual. Are you ready to play a key role?
We are ready for you:
- Never stop learning: we offer a complete, ongoing and paid training on Canadian payroll;
- Work-life balance: a flexible weekday schedule.
- Work environment recognized as one of the best in the Canada (Great Place to Work certified);
- Employee Assistance Program, Health and Wellness program, comprehensive insurance coverage, financial assistance for your job-related studies;
- Career development supported by a professional development plan;
- Access to our Share Purchase Plan and Profit Participation Plan as of your first day with us;
- Benefits that fit your needs: Flexible insurance plan, telemedicine, and more!

This role involves managing various marketing channels to generate website traffic. The Marketing Acquisition Specialist is responsible for devising acquisition strategies, primarily focusing on online channels such as SEO, SEA, affiliation, and retargeting, but occasionally also offline channels like print and media advertising

Your future duties and responsibilities:

-Building and Executing Outbound Marketing Campaigns:
-Optimizing Customer Acquisition Campaigns.You’ll optimize customer acquisition campaigns across various channels, including social media, paid search (SEO), email marketing, and more.
-Continuously analyze campaign performance data to identify areas for improvement.
-As part of best practices, you’ll test and experiment with new customer acquisition approaches.
-Stay informed about market trends and competitor strategies. Adapt your acquisition strategies based on this information.
-Handle database imports for events and acquire lists from list service firms. Ensure data is properly formatted and clean.
-your organization’s online brand image by managing reviews on platforms like Google and mobile applications.
-Contribute to the development and optimization of email marketing models. This includes crafting effective email content and improving open rates and click-through rates.
-Channel Selection.Identify advertising channels that primarily target Canadian SMEs (small and medium-sized enterprises), especially entrepreneurs and finance or HR managers.
-Be prepared for additional responsibilities as needed.

Required qualifications to be successful in this role:

- Hold a university degree in business, marketing, graphic design, or any related field.
- Minimum 3 to 5 years of relevant experience in brand marketing; agency experience is an asset.
- Very good knowledge of Microsoft Office suite programs.
- Familiarity with Google Ads, Facebook Ads, LinkedIn Ads, and Google Analytics.
- Excellent writing skills in French and English.
- Experience in a business-to-business (B2B) model (an asset).
- Experience in building and executing marketing campaigns.
- Experience with marketing automation platforms.
- Attention to detail with effective time management and planning skills.
- Ability to work independently and manage multiple projects simultaneously.
- Good verbal and written communication skills, in both French and English


·  Know Your Customer (KYC)
·  Media

What you can expect from us:

Together, as owners, let’s turn meaningful insights into action.

Life at CGI is rooted in ownership, teamwork, respect and belonging. Here, you’ll reach your full potential because…

You are invited to be an owner from day 1 as we work together to bring our Dream to life. That’s why we call ourselves CGI Partners rather than employees. We benefit from our collective success and actively shape our company’s strategy and direction.

Your work creates value. You’ll develop innovative solutions and build relationships with teammates and clients while accessing global capabilities to scale your ideas, embrace new opportunities, and benefit from expansive industry and technology expertise.

You’ll shape your career by joining a company built to grow and last. You’ll be supported by leaders who care about your health and well-being and provide you with opportunities to deepen your skills and broaden your horizons.

At CGI, we recognize the richness that diversity brings. We strive to create a work culture where all belong and collaborate with clients in building more inclusive communities. As an equal-opportunity employer, we want to empower all our members to succeed and grow. If you require an accommodation at any point during the recruitment process, please let us know. We will be happy to assist.

Come join our team—one of the largest IT and business consulting services firms in the world.

Make every future a success.
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